St. Louis Publishers Association

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SLPA News & Views Archive

Enjoy these issues of the SLPA newsletter, filled with useful content for our members and friends!

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2019 News & Views

St. Louis Publishers Association News & Views – December 2019

Selected highlights:

· December 11 meeting:

"Pitchapalooza: The One Minute Book Marketing Challenge" Presented by Bob Baker

· Newsletter Articles

– "The Importance of Getting Great Book Reviews" by Peggy Nehmen

-- Preview of this month's meeting "Pitchapalooza: The One Minute Book Marketing Challenge"

-- Your Book is Published! Now What? (How to Promote Your Work as an Author) by Fred E. Miller

– Last Month's Recap: "Put Your Book on Amazon -- The Easy Way"

· KUDOS Corner -- SLPA member Ned Lips, 3-novel series: Reset, First Steps, and Entwined

· Events to look forward to in 2019

-- Dec 11 -- Pitchapalooza: The One Minute Book Marketing Challenge

-- Jan 8 -- Your Book is Published! Now What? (How to Promote Your Work as an Author)

-- Feb 12 -- Confessions of a Kidlit Author:

Mistakes, Failures, and Other Mishaps that Led to Publishing Success

St. Louis Publishers Association News & Views – November 2019

Selected highlights:

· November 13 meeting:

"Put Your Book on Amazon -- The Easy Way!" Presented by Pat Dorsey

· Newsletter Articles

– "Put Your Book on Amazon -- The Easy Way!" by Pat Dorsey

-- Preview of next month's meeting "Pitchapalooza: The One Minute Book Marketing Challenge"

– Last Month's Recap: Book Clubs - "What Every Author and Self-Publisher Should Know"

· KUDOS Corner -- SLPA member Georgie Herz, Jess Joins Friends and Family

· Events to look forward to in 2019

-- Nov 13 -- Put Your Book on Amazon -- The Easy Way!

-- Nov 16 -- Saturday workshop at St. Louis Community College -- Meramec "How to Publish Your Own Book"

-- Dec 11 -- Pitchapalooza: The One Minute Book Marketing Challenge

St. Louis Publishers Association News & Views – October 2019

Selected highlights:

· October 9 meeting:

“Book Clubs: What Every Author and Self-Publisher Should Know ”

panel: Gina Gibbons, Damita Morris, Jo Lena Johnson

· Newsletter Articles

– Preview of the November monthly meeting "Put Your Book on Amazon -- The Easy Way!"

– Last Month's Recap: YouTube for Authors

· KUDOS Corner -- SLPA member Debbie Frick, Conversations About Autism

· Events to look forward to in 2019

-- Oct 9 -- Book Clubs: What Every Self-Publisher & Author Should Know

-- Oct 16 -- SLPA Happy Hour at Earthbound Brewing

-- Nov 13 -- Put Your Book on Amazon -- The Easy Way!

-- Nov 16 -- Saturday workshop at St. Louis Community College -- Meramec "How to Publish Your Own Book"

St. Louis Publishers Association News & Views – September 2019

Selected highlights:

· September 11 meeting:

“YouTube for Authors ” presented by Bob Baker

· Newsletter Articles

-- YouTube For Authors -- How to Attract Readers and Sell More Books Using Video by Bob Baker

– Preview of the November Saturday workshop at St. Louis Community College -- Meramec "How to Publish Your Own Book"

– Highlights from the St. Louis Small Press Expo

– Last Month's Recap: SLPA Vendor Showcase

· KUDOS Corner -- SLPA member Xu Fangfang, article about her book Galloping Horses, and her world travels

· Events to look forward to in 2019

-- Sept 11 -- YouTube for Authors

-- Oct 9 -- Book Clubs: What Every Self-Publisher & Author Should Know

-- Oct 16 -- SLPA Happy Hour at Earthbound Brewing

-- Nov 16 -- Saturday workshop at St. Louis Community College -- Meramec "How to Publish Your Own Book"

St. Louis Publishers Association News & Views – August 2019

Selected highlights:

· August 14 meeting:

“SLPA Vendor Showcase” hosted by the St. Louis Publishers Association

· Newsletter Articles

– IBPA PUBLISHING University Conference Highlights by Joanne Adams

– Preview of the SLPA Vendor Showcase

– Highlights from the Saturday workshop: Fire Up Your Book Project! presented by Robin Cutler

– Last Month's Recap: Getting Your Book Into The Local Library

· KUDOS Corner -- SLPA Board member Jo Lena Johnson presents an imprint from her Mission Possible Press:

Black Hearts White Minds

· Events to look forward to in 2019

-- Aug 14 -- SLPA Vendor Showcase

-- Aug 17 -- St. Louis Small Press Expo

-- Sept 11 -- YouTube for Authors

-- Oct 9 -- Book Clubs: What Every Self-Publisher & Author Should Know

St. Louis Publishers Association News & Views – July 2019

Selected highlights:

· July 10 meeting:

“How to Get Your Book Into The Local Library”

Presented by Jennifer Alexander

· Newsletter Articles

– How to Get Your Book Into The Local Library by Jennifer Alexander

– Self-Publishing Trends 2018-2019 by Robin Cutler

· KUDOS Corner -- SLPA member Carol Weisman:

Becoming One of the Grateful Dead: Where There's a Will, There's a Way

· Last Month's Recap -- Finding Fans to Market Your Book

· Events to look forward to in 2019

– July 10 -- Getting Your Book Into The Local Library

– July 20 – Robin Cutler Saturday workshop: Fire Up Your Book Project!

-- Aug 14 -- SLPA Vendor Showcase

St. Louis Publishers Association News & Views – June 2019

Selected highlights:

· June 12 meeting:

“Marketing Your Books by Finding Fans Rather than Simply Pushing Unit Sales”

Presented by Martin McConnell

· Newsletter Articles

– Build a Loyal Fan Base for Long-term Success by Martin McConnell

– Self-Publishing: It's Easier Than You Think by Robin Cutler

· KUDOS Corner -- These Boys Are Killing Me by Terry Baker Mulligan

· Last Month's Recap -- Authors Journey Panel

· Events to look forward to in 2019

– June 12 – Finding Fans to Market Your Book

– July 10 -- Getting Your Book Into The Local Library

– July 20 – Robin Cutler Saturday workshop: Fire Up Your Book Project!

St. Louis Publishers Association News & Views – May 2019

Selected highlights:

· May 8 meeting:

“Author Journey Panel” Moderated by Jo Lena Johnson

· Newsletter Articles

– Author Journey Panel bios: Brad Cook; Jo Lena Johnson; T.W. Fendley; Peter Green

· KUDOS Corner -- The Block Manager an imprint of SLPA member and publisher of Pen & Publish

· Last Month's Recap -- Make Your Book Designer Happy

· Events to look forward to in 2019

– May 8 – Author Journey Panel

– June 12 – Finding Fans to Market Your Book

– July 20 – Robin Cutler Saturday workshop

St. Louis Publishers Association News & Views – April 2019

Selected highlights:

· April 10 meeting:

“Make Your Book Designer Happy ” presented by Patrick Dorsey and Peggy Nehmen

· Newsletter Articles

– How to Publish Your Own Book: What I Wish I Knew by Kerri Holloway

· KUDOS Corner -- Silence Is Not an Option: A Memoir of Overcoming Abuse, Anxiety, and Depression
by SLPA Member Argentina Parra

· Last Month's Recap -- Easy Social Media Marketing for Authors

· Events to look forward to in 2019

– Apr 13 – How to Publish Your Own Book -- Saturday workshop

– May 8 – Author Journey Panel

– July 20 – Robin Cutler Saturday workshop

St. Louis Publishers Association News & Views – March 2019

Selected highlights:

· March 13 meeting:

“Easy Social Media Marketing for Authors” presented by Bob Baker

· Newsletter Articles

– Your Most Important Marketing Piece by Peggy Nehmen

-- Make Your Book Designer Happy -- Preview of April 10th meeting

featuring SLPA Board Members Patrick Dorsey and Peggy Nehmen

– How to Publish Your Own Book -- Preview of April 13th Saturday workshop

· KUDOS Corner -- Big River Steampunk Festival type-in demonstration for authors;

Elaine Spencer of Monroe Street Press

· Last Month's Recap -- Getting Into Independent Bookstores

· Events to look forward to in 2019

– Mar 13 – Easy Social Media Marketing for Authors

– Apr 13 – How to Publish Your Own Book -- Saturday workshop

– July 20 – Robin Cutler Saturday workshop

St. Louis Publishers Association News & Views – February 2019

Selected highlights:

· February 13 meeting:

“Getting Into Independent Bookstores” presented by Amanda Clark-Ball and Cameron Collins

· Newsletter Articles

– Getting Into Independent Bookstores by Amanda Clark-Ball

– Easy Social Media Marketing for Authors with Bob Baker

· SLPA Book Corner -- Galloping Horses: Artist Xu Beihong and His Family in Mao's China by Xu Fangfang

· Last Month's Recap -- The Power of Press: Publicity for Authors

· Events to look forward to in 2019

– Feb 13 – Getting Into Independent Bookstores

– Mar 13 – Easy Social Media Marketing for Authors

– Apr 13 – How to Publish Your Own Book -- Saturday workshop

– July 20 – Robin Cutler Saturday workshop

2018 News & Views

St. Louis Publishers Association News & Views – November 2018

Selected highlights:

· November 14 meeting:

“All About Editing” presented by Andrew Doty and Karen Tucker

· Newsletter Articles

– A Quick Reference to the Different Stages of Editing by Andrew Doty

– Pitchapalooza! Preview of the December 12th meeting with Bob Baker

· Events to look forward to in 2018

– Nov 14 – All About Editing

– Nov 14 – Annual Member Meeting to elect the 2019 Board

– Dec 12 – Polish Your Pitch: The One-Minute Book Marketing Challenge

– Jan 9 – The Power of Press: Publicity for Authors

St. Louis Publishers Association News & Views – October 2018

Selected highlights:

· October 10 meeting:

“Successes and Failures” panel presentation hosted by Jo Lena Johnson

· Newsletter Articles

– Successes and Failures by Jo Lena Johnson

– All About Editing – Preview of the November 14^th meeting

By Andrew Doty and Karen Tucker

· SLPA Book Corner – Sugar Hill, Where the Sun Rose Over Harlem

by Terry Baker Mulligan

· Events to look forward to in 2018

– Oct 10 – Author Discussion Successes and Failures

– Oct 19 – Legendary Planet’s Candle Game @ Medici Media Space

– Oct 26 – Legendary Planet’s Candle Game @ The Book House

– Nov 3 – Saturday Workshop: How to Publish Your Own Book

– Nov 14 – All About Editing

– Nov 14 – Annual Member Meeting to elect the 2019 Board

– Dec 12 – Polish Your Pitch: The One-Minute Book Marketing Challenge

St. Louis Publishers Association News & Views – September 2018

Selected highlights:

· September 12 meeting:

“Audiobooks: From Your Words to Their Ears”

· Newsletter Articles

– Audiobooks: From Your Words to Their Ears

by George Sirois

– Successes and Failures – Preview of the October 10^th meeting

To be hosted by Jo Lena Johnson

· SLPA Book Corner – Write the Winning Proposal: One Writer’s Proven Methods That Have Won Over $8.1 Billion in Business

by Patrick Dorsey

· Events to look forward to in 2018

– Sep 12 – Audiobooks: From Your Words to Their Ears

– Oct 10 – Author Discussion - Successes and Failures

– Nov 3 – Saturday Workshop: How to Publish Your Own Book

– Nov 14 – All About Editing

– Nov 14 – Annual Member Meeting to elect the 2019 Board

– Dec 12 – Polish Your Pitch: The One-Minute Book Marketing Challenge

St. Louis Publishers Association News & Views – August 2018

Selected highlights:

· August 8 meeting:

“SLPA Vendor Showcase”

· Newsletter Articles

– The Origin & History of the St. Louis Publishers Association

by Dan Malan

– Audiobooks: From Your Words to Their Ears – by George Sirois

· SLPA Book Corner – Moments: An Inspirational Devotional Journal: Stories and Words to Inspire, Confront and Conquer Everyday Life Situations

by Rhoda Banks

· Events to look forward to in 2018

– Aug 8 – SLPA Vendor Showcase

– Sep 12 – Audiobooks: From Your Words to Their Ears

– Oct 10 – Author Discussion Successes and Failures

– Nov 14 – All About Editing

– Nov 14 – Annual Member Meeting to elect the 2019 Board

St. Louis Publishers Association News & Views – July 2018

Selected highlights:

· July 11 meeting:

“How to Market Your Book in the Social Media Age”

Presented by David Strom

· Newsletter Articles

– How to Market Your Book in the Social Media Age by David Strom

– SLPA Vendor Showcase – preview of upcoming showcase August 8

– Amazon and beyond – preview of upcoming workshop July 21

· SLPA Book Corner – Your Book Could Be Featured Here! (invitation)

· Events to look forward to in 2018

– Jul 11 – How to Market Your Book in the Social Media Age

– Jul 21 – Saturday workshop with Amy Collins: Amazon and Beyond

– Aug 8 – SLPA Vendor Showcase

– Sep 12 – Audiobooks: From Your Words to Their Ears

– Oct 10 – Author Discussion Successes and Failures

St. Louis Publishers Association News & Views – June 2018

Selected highlights:

· June 13 meeting:

“The Importance of Building Your Visual Identity”

Presented by Peggy Nehmen

· Newsletter Articles

Podcasts for Authors by Peggy Nehmen

How to Market Your Book in the Social Media Age by David Strom

· SLPA Book Corner – Hilltop Doc: A Marine Corpsman Fighting Through the Mud and Blood of the Korean War by Leonard Adreon

· Events to look forward to in 2018

– Jun 15 – 17 Gateway Con

– Jul 11 – Digital Tools to Market Your Book

– Jul 21 – Saturday workshop with Amy Collins: Amazon and Beyond

– Aug 8 – SLPA Vendor Showcase

St. Louis Publishers Association News & Views – May 2018

Selected highlights:

· May 9 meeting:

“Brave Rave: Writing & Marketing Children’s Books”

Presented by Raquel Hunter

· Newsletter Articles

Getting Your Book Done Right: Four Key Steps by Raquel Hunter

The Importance of Building Your Visual Identity by Peggy Nehmen

· SLPA Book Corner – Cherry Blossoms in Twilight: Memories of a Japanese Girl

by Yaeko Sugama-Weldon & Linda E. Austin

· Events to look forward to in 2018

– May 9 – Brave Rave: Writing & Marketing Children’s Books

– Jun 15 – 17 Gateway Con

– Jul 11 – Digital Tools to Market Your Book

– Jul 21 – The Ins & Outs of Amazon & Getting Your Book Into Book Stores & Beyond

– Aug 8 – SLPA Vendor Showcase

St. Louis Publishers Association News & Views – April 2018

Selected highlights:

· April 11 meeting:

“Book Description Blast: A Crash Course in Drafting and Crafting Marketing Copy”

Presented by Meghan Pinson

· Newsletter Articles

Elements of a Great Book Description by Meghan Pinson

Brave Rave: Writing & Marketing Children’s Books by Raquel Hunter

· SLPA Book Corner – Making Sense of Your High Sensitivity

by Cliff Harwin

· Events to look forward to in 2018

– Apr 14 – Saturday workshop - How to Publish Your Own Book: What You Need to Know

– May 9 – Brave Rave: Writing & Marketing Children’s Books

– Jun 15 – 17 Gateway Con

St. Louis Publishers Association News & Views – March 2018

Selected highlights:

· March 14 meeting:

“Hypnotic Book Marketing: How to Create Descriptions and Sales Offers

That Mesmerize Readers and Sell More Books”

Presented by Bob Baker

· Newsletter Articles

How to Get Your Emails Opened and Read by Bob Baker

Book Description Blast: A Crash Course in Drafting and Crafting Marketing Copy

by Meghan Pinson

· SLPA Book Corner – Jump-Start Guide for a Start-Up Online Business

by Margaret Cook

· Events to look forward to in 2018

– Mar 14 – Hypnotic Book Marketing

– Apr 11 – Book Description Blast!

– Apr 14 – Saturday workshop - How to Publish Your Own Book: What You Need to Know

– May 9 – Field Trip to a Book Manufacturer: Jaffe Book Solutions

– Jun 15 – 17 Gateway Con

St. Louis Publishers Association News & Views – February 2018

Selected highlights:

· February 14 meeting:

“Publishing and Marketing Panel Discussion”

Presented by Jennifer Geist and Heather Tearney

· Newsletter Articles

“The End” Is Just the Beginning by Heather Tearney

Hypnotic Book Marketing: How to Create Descriptions and Sales Offers

That Mesmerize Readers and Sell More Books by Bob Baker

SLPA Book Corner – It’s All in the Cards... The Emperor

by Lauren Taylor

· Events to look forward to in 2018

– Feb 14 – Publishing and Marketing Panel Discussion

– Mar 14 – Hypnotic Book Marketing

– Apr 11 – Make Your Book Description Sing

– Apr 14 – Saturday workshop - How to Publish Your Own Book: What You Need to Know

– Jun 15 – 17 Gateway Con

St. Louis Publishers Association News & Views – January 2018

Selected highlights:

· January 11 meeting:

“Build Your Audience and Credibility with Confidence!”

Presented by Jo Lena Johnson

· Newsletter Articles

3 Tips to Immediately Improve Your Communication by Jo Lena Johnson

Publishing and Marketing Panel Discussion

Preview of upcoming February meeting, presented by Jennifer Geist & Heather Tearney

SLPA Book Corner – Grace in a Wintry Season

by Edwin Steinmann

· Events to look forward to in 2018

– Jan 10 – Build Your Audience and Credibility with Confidence!

– Feb 14 – Publishing and Marketing Panel Discussion

– Mar 14 – Hypnotic Book Marketing

2017 News & Views

St. Louis Publishers Association News & Views – December 2017

Selected highlights:

· December 13 meeting:

“Polish Your Pitch: The One-Minute Book Marketing Challenge”

Presented by Bob Baker

· Newsletter Articles

Three Keys to Effective Book Marketing by Bob Baker

Build Your Audience and Credibility with Confidence!

Preview of upcoming January meeting, presented by Jo Lena Johnson

SLPA Book Corner – The Improv Comedy Musician: The Ultimate Guide to Playing Music with an Improv Group

by Bob Baker

· Events to look forward to in 2017

– Dec 13 – Polish Your Pitch: The One-Minute Book Marketing Challenge

– Jan 10 – Build Your Audience and Credibility with Confidence!

– Feb 14 – Publishing and Marketing Panel Discussion

St. Louis Publishers Association News & Views – November 2017
Selected highlights:

· November 8 meeting:

“Creating Relationships for Marketing Your Book”

by Mike DePung and Tim Yohe

· Newsletter Articles

Creating Relationships is Natural Book Marketing

by Mike DePung and Tim Yohe

Polish Your Pitch: The One-Minute Book Marketing Challenge

Preview of upcoming December meeting, presented by Bob Baker

· SLPA Book Corner –Galloping Horses: Artist Xu Beihong and His Family in Mao’s China

by Xu Fangfang

· Events to look forward to in 2017

– Nov 8 - Creating Relationships for Marketing Your Book @ The Heights

– Nov 18 - How to Publish Your Own Book: What You Need to Know @ STLCC Meramec

– Nov 19 - Write and Be Published! @ Kitchen House Coffee

– Dec 13 – Polish Your Pitch: The One-Minute Book Marketing Challenge

St. Louis Publishers Association News & Views – October 2017
Selected highlights:

· October 11 meeting:

“Write Marketing Into Your Book”

presented by Linda Austin & Pat Dorsey

· Newsletter Articles

Finding Publicity Opportunities for Your Book by Linda Austin & Pat Dorsey

Creating Relationships for Marketing Your Book

preview of the November meeting to be presented by Mike DePung and Tim Yohe

· SLPA Book Corner – Write Your Book Now! A Handbook for Writers, Authors, and Self-publishers

by Bobbi Linkemer

· Events to look forward to in 2017

– Oct 14 - St. Louis Small Press Expo @ St. Louis Central Library

– Oct 14 – Indie Author Day @ St. Louis County Library

– Oct 14 – Indie Author Day Open House @ St. Charles City-County Library, Spencer Road Branch

– Oct 28-29 - ShowMe Writers Masterclass @ Mizzou

– Nov 3-4 - St. Louis Indie Book Fair @ Kranzberg Arts Center

– Nov 8 - Creating Relationships for Marketing Your Book @ The Heights

– Nov 18 - How to Publish Your Own Book: What You Need to Know @ STLCC Meramec

St. Louis Publishers Association News & Views – September 2017
Selected highlights:

· September 13 meeting:

“Why You Should Submit to Literary Journals”

presented by Kelli Allen, Gianna Jacobson, Linda O’Connell and Kim Lozano

· Newsletter Articles

How To Decide Where To Send Your Darlings by Kelli Allen

Writing Marketing Into Your Book

preview of the October meeting to be presented by Linda Austin and Patrick Dorsey

· SLPA Book Corner – Turn Left at the Corner

by Nancy Donnell

· Events to look forward to in 2017

– Sept 13 - Literary Journals Panel

– Oct 11 - Writing Marketing Into Your Book

– Oct 14 - St. Louis Small Press Expo

– Oct 28-29 - ShowMe Writers Masterclass

– Nov 3-4 - St. Louis Indie Book Fair

– Nov 8 - Creating Relationships for Marketing Your Book

– Nov 18 - How to Publish Your Own Book: What You Need to Know STLCC Workshop

St. Louis Publishers Association News & Views – August 2017
Selected highlights:

· August 9 meeting:

“The SLPA Service Provider Showcase” featuring a room full of publishing professionals

· Newsletter Articles

Literary Journals Panel Coming September 13 -- Five established writers on the panel will share their experiences

Jedi Book Marketing Workshop with Judith Briles Inspired, Educated, & Entertained -- Recap of July 22 workshop

· Bulletin Board – a list of SLPA members’ success stories

· SLPA Book Corner – Heroes & Hooligans Growing Up in the City of Saints

by Dennis Ganahl

· Events to look forward to in 2017

– Vendor Showcase August 9

– Literary Journals Panel September 13

– St. Louis Small Press Expo October 14

– ShowMe Writers Masterclass October 28-29

– St. Louis Indie Book Fair November 3-4

– How to Publish Your Own Book: What You Need to Know STLCC Workshop November 18

St. Louis Publishers Association News & Views – July 2017
Selected highlights:

· July 12 meeting:

“YouTube, Facebook Live and Periscope: Easy Ways to Market Your Book Using Video” Presented by Bob Baker

· Newsletter Articles

Are You Sparking All the Plugs for Author Success? by Judith Briles

The SLPA Service Provider Showcase -- preview of the August 9 event

· Bulletin Board – a list of SLPA members’ success stories

· SLPA Book Corner – Afterlife in Harlem

by Terry Baker Mulligan

· Events to look forward to in 2017

– Judith Briles “Jedi Book Marketing” Workshop July 22

– Vendor Showcase August 9

– Literary Journals Panel September 13

– St. Louis Small Press Expo October 14

St. Louis Publishers Association News & Views – June 2017
Selected highlights:

· June 14 meeting:

“How to Market Books Online: Advice From an Analytics Expert” Presented by Alex Cruz

· Newsletter Articles

How to Market Books Online: Advice From an Analytics Expert by Alex Cruz

YouTube, Facebook Live, and Periscope: Easy Ways to Market Your Book Using Video by Bob Baker

· Bulletin Board – a list of SLPA members’ success stories

· SLPA Book Corner – Be Outrageous: Do the Impossible: Others have and you can too!

by Jean Walters

· Events to look forward to in 2017

– Gateway Con June 16-18

– Judith Briles “Jedi Book Marketing” Workshop July 22

– Vendor Showcase August 9

– Literary Journals Panel September 13

St. Louis Publishers Association News & Views – May 2017
Selected highlights:

· May 10 meeting:

“Marketing and Self-Promotion with Robert Yehling: 40 Years of Success”

· Newsletter Articles

Writing Careers Run in Rhythms By Robert Yehling

How to Market Books Online: Advice From an Analytics Expert by Alex Cruz

· Bulletin Board – a list of SLPA members’ success stories

· SLPA Book Corner – St. Louis Cardinals Uniforms and Logos, An Illustrated History

by Gary and Oliver Kodner

· Events to look forward to in 2017

– Judith Briles Workshop July 22

– Gateway Con June 16-18

– “Author Discoverability with YouTube & More” presentation by Bob Baker

– August 9, Vendor Showcase

St. Louis Publishers Association News & Views – April 2017

Selected highlights:

· April 12 meeting:

“An Author’s Journey from Concept to Marketing”

Presented by Jill Farmer

· Newsletter Articles

A Snappy, Sassy, Sometimes Salty… Your Book Pitch Must Be! By Judith Briles

Marketing and Self-Promotion with Robert Yehling: 40 Years of Success by Robert Yehling

· Bulletin Board – a list of SLPA members’ success stories

· SLPA Book Corner – Radio, One Woman’s Family in War and Pieces

by Alice H. Green and Peter H. Green

· Events to look forward to in 2017

– Judith Briles Workshop July 22

– Self-Publishing Workshop at St. Louis Community College, Meramec April 22

– Gateway Con June 16-18

– St. Louis Small Press Expo

– St. Louis Indie Book Fair

– Missouri Writers Guild Annual Conference

– August 9, Vendor Showcase

St. Louis Publishers Association News & Views – March 2017

Selected highlights:

· March 8 meeting:

“An Author Resources Right at Your Fingertips”

Presentation by Peggy Nehmen, Andrew Doty, Linda Austin and Kevin Ericson

· Newsletter Articles

An Author’s Journey from Concept to Marketing By Jill Farmer

Recommended Resources for Authors by Andrew Doty

· Bulletin Board – a list of SLPA members’ success stories

· SLPA Book Corner – Mended Wings

by Timothy Imhoff

· Events to look forward to in 2017

– Judith Briles Workshop July 22

– Self-Publishing Workshop at St. Louis Community College, Meramec April 22

– Gateway Con June 16-18

St. Louis Publishers Association News & Views – February 2017

Selected highlights:

· February 8 meeting:

“Lessons Learned: A Writer’s Journey from Baseball Fields to Battlefields”

Presentation by Alan Spector

· Newsletter Articles

Lessons Learned: A Writer’s Journey from Baseball Fields to Battlefields By Alan Spector

Author Resources Right at Your Fingertips Preview of the March 8 meeting

· Bulletin Board – a list of SLPA members’ success stories

· SLPA Book Corner – Forever and Always

by Christy Smith

· Events to look forward to in 2017

– Judith Briles Workshop July 22

– Self-Publishing Workshop at St. Louis Community College, Meramec April 22

-- Gateway Con June 16-18

St. Louis Publishers Association News & Views – January 2017

Selected highlights:

· January 11 meeting:

“How to Build & Maintain Your Author Platform”

Presentation by Jennifer Geist

· Newsletter Articles

How to Build & Maintain Your Author Platform By Jennifer Geist

Lessons Learned: A Writer’s Journey from Baseball Fields to Battlefields By Alan Spector

· Bulletin Board – a list of SLPA members’ success stories

· SLPA Book Corner – The Prosperous Author: The Business Side of Writing Books

by Bobbi Linkemer

· Events to look forward to in 2017 (list of events)

2016 News & Views

St. Louis Publishers Association News & Views – December 2016

Selected highlights:

· December 14 meeting:

“Polish Your Pitch: The One-Minute Book Marketing Challenge”

Moderated by Bob Baker

· Newsletter Articles

Your Brand Identity Statement By Bob Baker

How to Build & Maintain Your Author Platform By Jennifer Geist

· Bulletin Board – a list of SLPA members’ success stories

· SLPA Book Corner – Candle Game: Lost Ghosts of Christmas

edited by Patrick Dorsey, published by Legendary Planet

St. Louis Publishers Association News & Views – November 2016

Selected highlights:

· November 09, 2016 meeting:

“Self-Publisher or Traditional Publisher?”

Presented by Donna Heckler

· Newsletter Articles

The Publishing Decision-Making Flowchart By Donna Heckler

Candle Game Scary Story Reading By Patrick Dorsey

· Preview of our December 14 meeting - Polish Your Pitch: The One-Minute Book Marketing Challenge

With Bob Baker

· SLPA Book Corner – Forgotten Soldiers

by Warren Martin

St. Louis Publishers Association News & Views – October 2016

Selected highlights:

· October 12, 2016 meeting:

“WHAT'S YOUR PLAN: Why You Need a Business Plan for Success”

Presented by Kim Wolterman

· Newsletter Articles

Why Your Book Deserves a Business Plan By Kim Wolterman

Self-Publisher or Traditional Publisher? By Donna Heckler

· Preview of the Self-Publishing Workshop How to Publish Your Own Book: What You Need to Know

at St. Louis Community College, Saturday, Nov. 5 (Register online)

· SLPA Book Corner – Limestone and Its Paranormal Properties: A Comprehensive Approach to the Possibilities

by Timothy Yohe

St. Louis Publishers Association News & Views – September 2016

Selected highlights:

· September 14, 2016 meeting:

“FULLY FUNDED: a Panel Discussion with Successful Crowdfunding Authors”

Presented by Jamey Stegmaier, Susan Hacker Stang, and Bill Perry

· Newsletter Articles

- What’s Your Plan: Why You Need a Business Plan for Success

By Kim Wolterman

- Museum of the Dog Artist Registry Demo Days and Dogs of St. Louis Artists

By Peg McClure

· Preview of the Self-Publishing Workshop How to Publish Your Own Book: What You Need to Know

at St. Louis Community College, Saturday, Nov. 5 (Register online)

St. Louis Publishers Association News & Views – August 2016

Selected highlights:

· August 10, 2016 meeting:

Annual SLPA Service Provider Showcase at The Heights: Richmond Heights Community Center

· Newsletter Articles

– FULLY FUNDED: a Panel Discussion with Successful Crowdfunding Authors

Jamey Stegmaier, Susan Hacker Stang, and Bill Perry

· SLPA Book Corner – Coffee is Cheaper than Therapy

by Ann Conklin Unruh

· Preview of the Self-Publishing Workshop How to Publish Your Own Book: What You Need to Know

at St. Louis Community College, Saturday, Nov. 5 (Register online)

St. Louis Publishers Association News & Views – July 2016

Selected highlights:

· July 13, 2016 meeting:

“Printer Versus Publisher (It’s Not a Fight!)”

- Presented by Nick Ranciglio from St. Louis printer Jaffe Book Solutions

· Newsletter Articles

– Printer Versus Publisher (It’s Not a Fight!) by Pat Dorsey

– Report from the Missouri Writers’ Guild Conference by John Milford

· Preview: Annual SLPA Service Vendors Showcase

by Warren Martin

St. Louis Publishers Association News & Views – June 2016

Selected highlights:

· June 8, 2016 meeting:

“Working with a Local Small Publisher”

- Presented by Kristy Makansi, Donna Essner, and Lisa Miller

· Newsletter Articles

- Working with a Local Small Publisher

by Kristy Makansi, Donna Essner, and Lisa Miller

- The Small Press Option by Donna Essner

· SLPA Book Corner – Battlefield Doc: Memoirs of a Korean War Combat Medic

by William J. Anderson, Edited by Linda E. Austin

St. Louis Publishers Association News & Views – May 2016

Selected highlights:

· May 11, 2016 meeting:

“What It Really Takes to Be a Children’s Book Author”

- Presented by Mon Trice, Shelly Dieterichs, and Dan Killeen

· Newsletter Articles

- Three Talented Professionals on Writing, Illustrating, and Marketing Children’s Books

about Mon Trice, Shelly Dieterichs, and Dan Killeen

- April Recap & Upcoming Events

· SLPA Book Corner – The Doctor’s Tale by Claire Applewhite

St. Louis Publishers Association News & Views – April 2016

Selected highlights:

· April 13, 2016 meeting:

“Author Resources Right at Your Fingertips”

- Presented by Peggy Nehmen, Bob Baker, Andrew Doty, and Kevin Ericson

· Newsletter Articles

- Author Resources Right at Your Fingertips

- Putting an Award-winning Plan into Action by Cindy Safronoff

· SLPA Book Corner – The Lies That Bind by Ed Protzel

· Previews of upcoming SLPA workshops

St. Louis Publishers Association News & Views – March 2016

Selected highlights:

· March 9, 2016 meeting:

“Licenses, Taxes, and Business, Oh My!”

- Presented by Carolyn Thomas

· Newsletter Articles

- Licenses, Taxes, and Business, Oh My! by Carolyn Thomas

- Tax Considerations for Authors by Carolyn Thomas

List of 16 Bookstores in the St. Louis area in Missouri and Illinois With address and phone numbers

· Preview of upcoming SLPA workshop: How to Publish Your Own Book: What You Need to Know

St. Louis Publishers Association News & Views – February 2016

Selected highlights:

· February 10, 2016 meeting:

“Putting Your Life on the Line—Memoir Panel Discussion”

- Presented by Terry Mulligan, Kathleen Finneran, and Rick Skwiot

· Newsletter Articles

- What We Learn When Writing a Memoir

Researching Your Family History: Local Genealogical Research Resources

· SLPA Book Corner – The Tender Land: A Family Love Story by Kathleen Finneran

St. Louis Publishers Association News & Views – January 2016

Selected highlights:

· January 13, 2016 meeting:

“Why Speak?”

- Presented by Fred Miller

· Newsletter Articles

- Why Speak? by Fred Miller

Five Easy Book Marketing Tips For Authors by Derek Haines

2015 News & Views
St. Louis Publishers Association News & Views – December 2015

Selected highlights:

· December 9, 2015 meeting:

“Pitchapalooza & SLPA Holiday Party”

- Facilitated by Bob Baker

· Newsletter Articles

- What Is IBPA? by Peggy Nehmen

- Gift Shopping Made Easy

List of 16 Bookstores in the St. Louis area in Missouri and Illinois With address and phone numbers

· SLPA Book Corner – There and Back Again by Timothy Imhoff

St. Louis Publishers Association News & Views – November 2015

Selected highlights:

· November 11, 2015 meeting:

“It Takes a Team”

- Presented by Bobbi Linkemer and Peggy Nehmen

· Newsletter Articles

It Takes a Team by Bobbi Linkemer and Peggy Nehmen

Author’s Guide to Working With Your Editorial/Design Team by Bobbi Linkemer

Two Experts Every Author Needs by Bobbi Linkemer and Peggy Nehmen

· SLPA Book Corner – A Boy Named Love by Annie Sorensen

St. Louis Publishers Association News & Views – October 2015

Selected highlights:

· October 14, 2015 meeting:

“Put Your Book on Amazon — the Easy Way!”

- Presented by Pat Dorsey

· Newsletter Articles

Put Your Book on Amazon — the Easy Way! by Pat Dorsey

How To Publish Your Book On Amazon In 15 Steps by Pat Dorsey

· SLPA Book Corner – The Boy with the Walrus Mustache by Zachary A. Schaefer

St. Louis Publishers Association News & Views – September 2015

Selected highlights:

· September 9, 2015 meeting:

“Building Your Author Platform: How to Grow a Fan Base and a Presence Online and Off”

- Presented by Bob Baker

· Newsletter Articles

Two Social Media Mistakes Authors Make by Bob Baker

We’ve Been Having Fun! Review of busy summer events for the SLPA

· SLPA Book Corner – St. Louis Small Press Expo

– Highlights of event coming up at the St. Louis Public Library, Central Branch, Saturday September 26

St. Louis Publishers Association News & Views – August 2015

Selected highlights:

· August 12, 2015 meeting: “Find Your Publishing Team at the SLPA’s Annual Vendor Showcase”

- Presented by the St. Louis Writer’s Guild and the St. Louis Publishers Association

· Newsletter Article

5 Professional Partners Every Author Needs by Bobbi Linkemer

· SLPA Book Corner – Free Publicity opportunity for SLPA members

St. Louis Publishers Association News & Views – July 2015

Selected highlights:

· July 8, 2015 meeting: “Sell More Books With Branding”

- Presented by Claire Applewhite and Linda Austin

· Newsletter Article

Sell More Books With Branding by Claire Applewhite and Linda Austin

FINDING YOUR BRAND by Claire Applewhite

· Preview of the SLPAs 2015 Vendor Showcase on August 12

· SLPA Book Corner – God’s Forge by Patrick Dorsey

St. Louis Publishers Association News & Views – June 2015

Selected highlights:

· June 10, 2015 meeting: “How to Turn Your Author Website Into a Book-Selling Machine”

- Presented by Bob Baker

· Newsletter Articles

- Is Your Author Website Home Page Easy to Understand? by Bob Baker

- SLPA Book Corner – Afterlife in Harlem: A novel of Redemption by Terry Baker Mulligan

· Preview of the SLPA workshop on Saturday, June 20, 2015, presented by Joan Stewart

Savvy Media Relations for Authors: The New Rules of Profitable Self-Promotion

St. Louis Publishers Association News & Views – May 2015

Selected highlights:

· May 13, 2015 meeting: “Author Feud -- The SLPA’s book design game”

- Presented by Peggy Nehmen and Cathy Davis

· Newsletter Articles

Author Feud -- The SLPA’s book design game by Peggy Nehmen and Cathy Davis

A Quick Guide -- Book Design Conventions & Terminology By Peggy Nehmen

· Preview of the SLPA workshop on Saturday, June 20, 2015, presented by Joan Stewart

Savvy Media Relations for Authors: The New Rules of Profitable Self-Promotion

St. Louis Publishers Association News & Views – April 2015

Selected highlights:

April 8, 2015 meeting: “Editors: The Secret Ingredient in Every Successful Book” - Presented by Janette Lonsdale and Bobbi Linkemer
Newsletter Articles
- Editors: The Secret Ingredient in Every Successful Book by Janette Lonsdale
- Every Writer Needs an Editor! by Bobbi Linkemer
SLPA Book Corner – Jump-Start Guide for Independent Publishing by Margaret Cook

St. Louis Publishers Association News & Views – March 2015
Selected highlights:

March 11, 2015 meeting: “Perfect Pitch: Developing an Irresistible Elevator Speech to Sell Your Book” - Presented by Patrick Dorsey
Talking up Your Book by Patrick Dorsey
SLPA Book Corner – Our Beleaguered Species: Beyond Tribalism by Elizabeth C. Zelman

St. Louis Publishers Association News & Views – February 2015

Selected highlights:

· February 11, 2015 meeting: “Everything You Need to Know For A Successful Book Signing” - Presented by Robin Theiss, Kristina Blank Makansi, and Brad R. Cook

· Ten Ways Authors Can Help Bookstores Hold A Successful Signing by Kristina Blank Makansi

· SLPA Book Corner – Your Cash Is Flowing: Why every entrepreneur needs to think like a CFO by Kenneth M. Homza

St. Louis Publishers Association News & Views – January 2015

Selected highlights:

· January 14, 2015 meeting: “Leveraging Amazon Kindle for More Exposure” - Presented by Will Hanke

· 7 Tips for Getting More Traffic to Your Website in 2015 by Will Hanke

· SLPA Book Corner – Crossing Swords Mary Baker Eddy vs. Victoria Claflin Woodhull and the Battle for the Soul of Marriage

by Cindy Peyser Safronoff

2014 News & Views

St. Louis Publishers Association News & Views – December 2014

Selected highlights:

· December 10, 2014 meeting: Book Marketing Brainstorm and SLPA Holiday Party

· It Was a Very Good Year -- 2014 year in review

· SLPA Book Corner –

How to Write a Nonfiction Book: From planning to promotion in 6 simple steps by Bobbi Linkemer

St. Louis Publishers Association News & Views – November 2014

Selected highlights:

· November 12, 2014 meeting: “Publishing Law 101 for Authors” - Presented by Jean Maneke

· Why a Lawyer is an Author’s Best Friend by Jean Maneke

· SLPA Book Corner –

Poems that come to Mind, for those who love someone with dementia by Linda E. Austin

St. Louis Publishers Association News & Views – October 2014

Selected highlights:

· October 8, 2014 meeting: “How to Land Media Appearances and Deliver a Great Interview” - Presented by Ron Elz (aka Johnny Rabbitt)

· Book Marketing Boot Camp preview of workshop to be presented by Sandra Beckwith of BuildBookBuzz.com

· So, you have a book. – by Ron Elz

· SLPA Book Corner – Sugar Hill: Where The Sun Rose Over Harlem by Terry Baker Mulligan

· Articles to help you PRODUCE, and MARKET your books:

– PRODUCE - 3 Ways to Get Published: How to Turn Your Manuscript into a Published Book by Brian A. Klems

– MARKET - Does Marketing Your Book Feel Oppressive or Liberating? by Rob Eagar

St. Louis Publishers Association News & Views – September 2014
Selected highlights:

September 10, 2014 meeting: “Crowd-funding 101 for Authors: How to Fund Your Next Book Project Using Kickstarter and Other Sites” - Presented by Jean Ellen Whatley
Fantastic August Event by Warren Martin
SLPA Book Corner – Sermon From The Compost Pile: Seven Steps Toward Creating An Inner Garden by Edward F. Sylvia
Articles to help you WRITE, PRODUCE, and MARKET your books:
- WRITE - Keep it Simple: Keys to Realistic Dialogue by Cris Freese
- PRODUCE - The Setback: How to Start Writing Again by Cris Freese
- MARKET - 5 Mistakes Writers Make (And How to Avoid Them) by Chuck Sambuchino

St. Louis Publishers Association News & Views – August 2014

Selected highlights:

· August 13, 2014 meeting: “Connect with the Best: Author Vendors and Service Providers Marketplace”

– Presented by St. Louis Publishers Association and St. Louis Writers Guild

· Why Have a Service-Provider Event? by Warren Martin

· Why I Joined St. Louis Writers Guild by Brad Cook

· Why I’m Still a Member of SLPA by Linda Austin

· You Are Invited to Build Your Buzz – info about a workshop by Sandra Beckwith

St. Louis Publishers Association News & Views – July 2014

Selected highlights:

· July 9, 2014 meeting: “Audiobooks: How to take your book to listeners”

– Presented by Scott Newton and Margaret Cook

· Ten Steps to Turn Your Readers into Listeners by Margaret Cook

· THE BOOK CORNER: Joe the Crab Goes for a Swim by Tim Hill; Illustrated by Jennifer Stolzer

· Articles to help you CREATE, WRITE, and MARKET your books:

o WRITE: How to be a Writer Literary Agents Want By Kimiko Nakamura

o PUBLISH: Why You Should Self-Publish By Hugh Howey

o MARKET: 3 Reasons Why Some Books Never Sell By Rob Eagar

St. Louis Publishers Association News & Views – June 2014

Selected highlights:

· June 11, 2014 meeting: “Book Marketing Online: How to Build Your Author Platform”

– Presented by Bob Baker

· 55 Ways to Promote & Sell Your Book on the Internet by Bob Baker

· MEMBERS IN THE NEWS: Peg McClure will be featured this July 12 and 13 at the Art showcase Weekends at the

AKC Museum of the Dog, at Queeny Park.

· Articles to help you CREATE, WRITE, and MARKET your books:

o WRITE: Should You Write for Yourself or for the Reader? by Kip Langello

o PUBLISH: The Self-Publishing Debate: A Social Scientist Separates Fact from Fiction, by Dana Beth Weinberg

o MARKET: Marketing Your Book, by Joel Friedlander

St. Louis Publishers Association News & Views – May 2014

Selected highlights:

· May 14, 2014 meeting: “Children’s Book Writing and Publishing”

– Presented by Amy Sklansky, Tim Hill, and Jennifer Stolzer

· five easy steps in Writing a Children’s Book by Terence Tam

· MEMBERS IN THE NEWS: Melanie Paticoff Launches First Magazine for Kids and Teens with Hearing Loss

· Articles to help you CREATE, WRITE, and MARKET your books:

o WRITE: The Setback: How to Successfully Start Writing Again, by Cris freese

o PUBLISH: Publishers Greatest Challenges in Digital, by Josh Sternberg

o MARKET: How to Write Perfect Press Releases with Steven Lewis, by Joanna Penn/Steven Lewis

St. Louis Publishers Association News & Views – April 2014

Selected highlights:

· April 9, 2014 meeting: “Printing and Publishing Options for Authors”

– Presented by Warren Martin, Linda Austin, and Leland Shanle

· Publishing Print or E-book? by Linda Austin

· The Book Corner: Cat Time by Lynnette Schuepbach

· Articles to help you CREATE, WRITE, and MARKET your books:

o CREATE: How to Create Characters that are Believable and Memorable by Glen Strathy

o WRITE: Tips for Non-Fiction Book Writers by Quentin Schultze

o MARKET: Why Building an Email List is Essential for Authors by Joel Friedlander

St. Louis Publishers Association News & Views – March 2014

Selected highlights:

· March 12, 2014 meeting: “What You Should Know About Writing a Book, Before You Start Writing”

– Presented by Bobbi Linkemer and Eleanor Sullivan

· Why Didn’t Anyone Tell Us? by Bobbi Linkemer and Eleanor Sullivan

· Prepare Your Heart and Be a Great Mom by Maria Rodgers O’Rourke

· Articles to help you CREATE, PRODUCE, and MARKET your books:

o CREATE: When Flaws Go Too Far by Angela Ackerman

o PRODUCE: 4 Key Book Publishing Paths by Jane Friedman

o MARKET: Writers: 5 Tips on How to Identify Your Target Audience by Joanna Penn

St. Louis Publishers Association News & Views – February 2014

Selected highlights:

· February 12, 2013 meeting: “What’s Stopping You From Writing and Publishing Your Book?”

– Presented by Jeff Steinmann

· Four Steps to Overcoming Obstacles

· How to Quit Working: A Simple Plan to Leave Your Job For a Life of Freedom by Jeff Steinmann

· Articles to help you CREATE, PRODUCE, and MARKET your books:

o CREATE: The 7 Qualities of High-Concept Stories by Brian Klems

o PRODUCE: Why Publishers Should Partner with Start-Ups by Andrew Rhomberg

o MARKET: Attract National Media & TV for Your Non-Fiction Book by Joanna Penn

St. Louis Publishers Association News & Views – January 2014

Selected highlights:

· January 8, 2013 meeting: “Jump-Start Your Book Publishing Year and Plan for 2014”

– Presented by Bobette Kyle, Bobbi Linkemer, and Peggy Nehmen

· So Much to Do and a Whole Year to Do It by Bobette Kyle, Bobbi Linkemer, and Peggy Nehmen

· Articles to help you CREATE, PRODUCE, and MARKET your books:

o CREATE: Creating Believable Characters by Tracy Culleton

§ Tighten the Tension in Your Novel by Rachel Scheller

o MARKET: Book Marketing 101 by Jane Friedman

2013 News & Views

St. Louis Publishers Association News & Views – December 2013

Selected highlights:

· December 11, 2013 meeting: “Pitchapalooza!”

– Presented by Robin Tidwell, Kristina Blank Makansi, and Lisa Mikker

· What Do Publishers Want in a Submission? by Robin Tidwell

· A Five-Step Plan To Writing Great Characters by Kristina and Amira Makansi

St. Louis Publishers Association News & Views – November 2013

Selected highlights:

· November 13, 2013 meeting: “How Dragon Dictation and Scrivener Can Help You Write Faster and Smarter”

– Presented by Jackie Trottmann and Nancy Baumann

· Easy Does It! by Nancy L. Baumann

· Preview of the December SLPA meeting: Pitchapalooza! on December 11, 2013

St. Louis Publishers Association News & Views – October 2013

Selected highlights:

· October 9, 2013 meeting: “Ebook Platforms and Design -- How to Format Them, Where to Sell Them”

– Speakers: Brad Cook and Cathy Davis

· Formatting Workshop for SLPA by Brad Cook

· The Challenge of Non–fiction E-book Formatting by Cathy Davis

· Preview of the SLPA workshop Getting Your Book Published on Saturday, November 2, 2013 at St. Louis Community College

· Articles to help you CREATE, PRODUCE, and MARKET your books:

o CREATE: The Novelist’s Guide to Writing (Only) What You Know by Brian Klem

o PRODUCE: Self-Publishing vs. Traditional undefinedTime for the Truth by Tom Chalmers

o MARKET: Save Time in Getting Book Reviews by Jim Kukral

St. Louis Publishers Association News & Views – September 2013

Selected highlights:

September 11, 2013 meeting: “Marketing Through Pinterest (and How to Budget Your Time for Social Media)” – Speaker: Danelle Brown
If You Don’t Track, You Don’t Have Jack by Danelle Brown
August Venders Show Review by Warren Martin

St. Louis Publishers Association News & Views – August 2013

Selected highlights:

Why work with a book-writing coach by Bobbi Linkemer
Upcoming Events for 2013
- September 11: Marketing Through Pinterest (and How to Budget Your Time for Social Media)
- October 9: Ebook Platforms and Design undefined How to Format Them, Where to Sell Them
- November 13: Write Your Book Faster Using These Writing Tools
- December 11: Pitchapalooza!
Building Your Author T.E.A.M. by Cathy Davis
Articles to help you CREATE, PRODUCE, and MARKET your books:
- MARKET: 3 Easy Steps to Selling a LOT More Books & Information by Joel Friedlander
- WRITE: Knowing When to Stop: Expectations for Writing a Satisfying Ending by Rachel Scheller
- SELF-PUBLISH: Self-Publishing on the Rise (No Surprise Here) by RT Book Reviews

St. Louis Publishers Association News & Views – July 2013

Selected highlights:

July 10, 2013 meeting: “What I Learned Publishing My First Book” – Speakers: Warren Martin, Kim Wolterman, and Tim Hill
Going the Indie Route? Here are Some Things to Consider When Setting up a Publishing Company by Kim Wolterman
Publishing University Recap by Linda Mitchell

St. Louis Publishers Association News & Views – June 2013

Selected highlights:

June 12, 2013 meeting: “From Unknown to International Bestseller: How I Got on Oprah, the Today Show, and Landed Three Major Book Publishing Deals”– Speaker: Will Bowen
Two Ways to Get More Done in Less Time by Bob Baker
“No Man is an Island” and No Writer Should Be by Jackie Trottmann
Articles to help you CREATE, PRODUCE, and MARKET your books:

o CREATE: Writing and the Mixed Blessing of a Day Job by Joanna Penn

o PRODUCE: A Secret to My Success by Bob Baker

o MARKET: 6 Twitter Tips for Happy Tweeting Trails by Judith Briles

St. Louis Publishers Association News & Views – May 2013

Selected highlights:

• May 8, 2013 meeting: “Hypnotic Book Marketing: How to Create Descriptions & Sales O!ers That Mesmerize Readers and Sell More Books” – Speaker: Bob Baker

• Making Money with Books:3 Steps for Authors by Bob Baker

• Snapshots from 2013 meetings

• Articles to help you CREATE, PRODUCE, and MARKET your books:

o CREATE: Representing Minorities in Your Writing by Brian Klem

o PRODUCE: The 7 Worst Mistakes of Indie Authors and How to Fix them by Joanna Penn

o MARKET: Book Marketing: Creating Your Author Press Kit by Joanna Penn

St. Louis Publishers Association News & Views – April 2013

Selected highlights:

• April 10, 2013 meeting: “Increase Your Book Sales through Email Campaigns and Drip Marketing” – Speaker: Lori Feldman

• 5 Ways Authors Can Use Database Marketing to Sell Books by Lori Feldman

• Highlights of the SLPA workshop at St. Louis Community College on March 2: Getting Your Book Published: What You Need to Know

• Articles to help you CREATE, PRODUCE, and MARKET your books:

o CREATE: Four Tips for Writing Good Prose by Roz Morris

o PRODUCE: Considering Self-Publishing? Don’t Bother Unless You Follow Guy Kawasaki’s Advice by Kathy Caprino

o MARKET: 5 Tips for Launching a Viral Marketing Campaign by Martin Jones

St. Louis Publishers Association News & Views – March 2013

Selected highlights:

• March 13 2013 meeting: “Yes, Authors ARE in Business: The Good, the Bad, and the Ugly of Publishing, Product Development & Entrepreneurship” – Speaker: Robert Fishbone

• 14 Tips for Entrepreneurial Authors by Robert Fishbone

• Local Specialists in the Art and Science of Green Printing by Jan Niehaus

• Articles to help you CREATE, PRODUCE, and MARKET your books:

o CREATE: 5 Ways to Re-Charge Your Inspiration by Doron Meir

o PRODUCE: Indie Publishing Divides and Conquers in 2013 by Sarah Kolb-Williams

o MARKET: The Silent Treatment: Why No News May be Good News in Your Campaign by Penny Sansevieri

St. Louis Publishers Association News & Views – February 2013

Selected highlights:

• February 13 2013 meeting: “Beyond the Book: How to Write Killer Book Titles and Back Cover Copy, Assemble Media Kits, and Craft a Fresh Message for Your Backlist Titles” – Speaker: Sue Sylvia

• How To Stop Thinking Like An Author by Sue Sylvia

• Articles to help you CREATE, PRODUCE, and MARKET your books:

o CREATE: 5 Things That Should be on Every Writer’s Bucket List by Dana Sitar

o PRODUCE: To Produce Writing, Toughen Your Resolve and Reign in Your Cuiosity by Nancy Whichard

o MARKET: Platform Doesn’t Have to be a Four-Letter Word by Ted Fox

• Vital information about the special SLPA workshop March 2: Getting Your Book Published: What You Need to Know

St. Louis Publishers Association News & Views – January 2013

Selected highlights:

• January 9, 2013 meeting: “How to Plan and Organize a Successful Book Launch Event” – Speaker: Nancy L. Baumann

• Ten Fatal Mistakes That Amateur Authors Make by Nancy L. Baumann

• Articles to help you CREATE, PRODUCE, and MARKET your books:

o CREATE: How to Never Run Out of Ideas by Brian Klems

o PRODUCE: How to Impress an Editor by Lee Masterson

o MARKET: How Authors and Writers Can Build an Email List for Marketing by Joanna Penn

2012 News & Views

St. Louis Publishers Association News & Views – December 2012

Selected highlights:

• WordPress Is for Authors by Yael K. Miller

• A Definition of Author Platform by Jane Friedman

• Articles to help you CREATE, PRODUCE, and MARKET your books:

o CREATE: How to Establish the Right Priorities to Grow Your Blog by Nathalie Lussier

o PRODUCE: 7 Things I’ve Learned So Far by Trebor Healey

o MARKET: The Importance of Your Personal Brand by Maria Elena Duron

• Bonus Blog Sightings:

o Publishing Options by Jan B. King

o How To Sell Self-Published Books: Read This First by Catherine (Caffeinated) Ryan Howard

o KDP Select: Is it worth it? (6 Takeaways From My Experience) by Shannon O’Neil

St. Louis Publishers Association News & Views – November 2012

Selected highlights:

• 7 Secrets for Amazing Author Websites by Thomas Umstattd Jr.

• Articles to help you CREATE, PRODUCE, and MARKET your books:

o CREATE: Writing Dazzling Dialogue by Lee Masterson

o PRODUCE: How to Find a Book Illustrator by Joanna Penn

o MARKET: The Back Story on Marketing Fiction by Rob Eagar

• What’s Ahead: Holiday Party and Networking “Blitz-en”, 12/12/12

St. Louis Publishers Association News & Views – October 2012

Selected highlights:

• October 10, 2012 meeting: “Marketing Novels for Success”

• Marketing 101: Leveraging an often overlooked marketing tool by Kristina Blank Makansi

• Readers Cross Genres by Therese Patrick

• Articles to help you CREATE, PRODUCE, and MARKET your books:

o CREATE: A Writer’s Best Friend by Mark Nichol

o PRODUCE: Self-Publishing Basics: Print on Demand (“POD”) --- What Is It? by Joel Friedlander

o MARKET: Why Facebook’s Valuation Shouldn’t Worry Marketers by Doug Schumacher

St. Louis Publishers Association News & Views – September 2012

Selected highlights:

• September 12, 2012 meeting: “Ready for Your Close-up: Prepping for Interviews and Public Appearances”

• “Help, I’m Stuck!!” undefined How to Get Started on the Stuff You Really Want to Accomplish by Jill Farmer

• The One Critical Attribute to Bring to Your Media Appearance by Kimberly Schneider

• Articles to help you CREATE, PRODUCE, and MARKET your books:

o CREATE: Concept: Choose, Don’t Mix by Doron Meir

o PRODUCE: Your Guide to 11 Kinds of Wordpress Blog Pages by Joel Friedlander

o MARKET: Why Agile Marketing is the Future of Digital Advertising by Simon Ward

St. Louis Publishers Association News & Views – August 2012

Selected highlights:

• August 8, 2012 meeting is our annual field trip. This year we visit Mira Publishing.

• Getting Your Book into the Marketplace by Linda Austin

• Should I Format My Book as an E-book? by Cathy Davis

• Articles to help you CREATE, PRODUCE, and MARKET your books:

o CREATE: How to Get Great Ideas Whenever You Need Them by Doron Meir

o PRODUCE: 10 Challenges to Innovation in Publishing by Paul Biba

o MARKET: 5 Ways to Publicize & Promote Your Book by Chuck Sambuchino

• Bonus Blog Sighting: How to Self-Publish an E-book by David Carnoy

St. Louis Publishers Association News & Views – July 2012

Selected highlights:

• July 11, 2012 meeting: “A Business and Legal Primer for Self-Publishersundefinedfrom Concept to Distribution, Part Two” -- Speaker: Mary Ann L. Wymore

• TOP TEN Tid-Bits from Book Expo America, 2012 by Sue Sylvia

• Are Books Becoming Too Long to Read? Featured article by Marc Wortman

• Articles to help you CREATE, PRODUCE, and MARKET your books:

o CREATE: 7 Simple Ways to Make a Good Story Great by Elizabeth Sims

o PRODUCE: What Can a Good Editor Do For You? by Patricia L. Fry

o MARKET: 6 Common Myths About Book Reviews by Yvonne Perry

St. Louis Publishers Association News & Views – June 2012

Selected highlights:

• June 13, 2012 meeting: “Social Media for Authors and Publishers” -- Speaker: Erica Smith

• Social Media for Authors: Forever in Search of Buzz by Lauren Cerand

• Are Books Becoming Too Long to Read? Featured article by Marc Wortman

• Articles to help you CREATE, PRODUCE, and MARKET your books:

o CREATE: The Hidden Aspects of Writing by Melissa Foster

o PRODUCE: E-Book Trends Revealed by Janet Swift

o MARKET: Social Media Is an Imperfect Sales Tool. Use It Anyway. by Nathan Bransford

St. Louis Publishers Association News & Views – May 2012

Selected highlights:

• May 9, 2012 meeting: “A Business and Legal Primer for Self-Publishersundefinedfrom Concept to Distribution” -- Speaker: Mary Ann L. Wymore

• Applying Copyright and Fair Use Laws to the Internet by Mary Ann L. Wymore

• A Checklist for Authors: From a Graphic Designer's Point of View Blog post by SLPA Member Peggy Nehmen

• Articles to help you CREATE, PRODUCE, and MARKET your books:

o CREATE: Writing a Novel People Want to Read by Chuck Sambuchino

o PRODUCE: Steps and Techniques for Sharper Proofreading and Editing by Melissa Donovan

o MARKET: How Self-Published Books Create Highly Profitable Businesses by Robert Skrob

St. Louis Publishers Association News & Views – April 2012

Selected highlights:

• April 11, 2012 meeting: “The Publishing History of Rachel DuPree” -- Speaker: Ann Weisgarber

• Four Things You Can Do to Reach Your Publication Goal by Ann Weisgarber

• You Can Do It! Blog post by SLPA Member Mary Elizabeth Moloney

• Articles to help you CREATE, PRODUCE, and MARKET your books:

o CREATE: The Writing Process: Step One by Roseann Biederman of Writer’s Digest

o PRODUCE: Smart Planning: The Reality of Book Distribution by Sea Hill Press

o MARKET: Creating a Personal Social Media Campaign to Get Published by Adria Saracito

St. Louis Publishers Association News & Views – March 2012

Selected highlights:

• March 14, 2012 meeting: “10 Things Every Author Should Know About Amazon.com” -- Speaker: Bob Baker

• Amazon Author Page URLundefined How to Grab Yours by Bob Baker

• Amazon’s Not-So-Best Practices SLPA Blog post by member Linda Austin

• Articles to help you CREATE, PRODUCE, and MARKET your books:

o CREATE: 10 Ways to Tell If Your Story Should Be a Memoir or a Novel by Adair Lara of Writer’s Digest

o PRODUCE: Book Design: Don’t Get Confused by Typeface Point Sizes by Joel Friedlander

o MARKET: The “Author Brand” and How to Create It by Patrick A. Berzinski

St. Louis Publishers Association News & Views - February 2012

Selected highlights:

• February 8, 2012 meeting: “How to Build Your Publishing Dream Team”

Speakers: Katherine Pickett, Cathy Davis, Sheila Burkett, Mich Hancock

• 6 Reasons You Need Professional Help! by Katherine Pickett

• Articles to help you CREATE, PRODUCE, and MARKET your books:

o CREATE: Self-Published Authors Still Rarely Make the Jump to Publishing House

o PRODUCE: Users Download 350,000 Textbooks from iBooks in Three Days.

o MARKET: Amazon Should Give Self-publishers More Data

St. Louis Publishers Association News & Views - January 2012

Selected highlights:

• January 11, 2012 meeting: “How to Make Your Book Look Good”

Speakers Peggy Nehmen and Sue Sylvia

• 10 things to know before you contact a designer, by Peri Peloni-Gabriel

• The healthy writer, by Jennifer Tobias

• Manuscript assessments: What to Expect

• Freebies for writers

• Word power

• Five simple ways to improve your ranking on Google, by Penny Sansevieri

2011 News & Views

St. Louis Publishers Association News & Views - December 2011

Selected highlights:

The top 4 book marketing tactics in today’s world by John Kremer
Have you heard of Goodreads?
The art of the start for writers & authors by Bob Baker
12 rules for writing a great blog by Kim Pearson
How to write your book fearlessly by Sophfronia Scott
Holiday book marketing tips by Kim Wolterman

St. Louis Publishers Association News & Views - November 2011

Selected highlights:

Nov 9 meeting: Ebooks Demystified, presented by Bob Baker and Kim Wolterman
How to sell books using social media by Jeff Molander
Preparing for your first interview as a published author by Roger C. Parker
Book distributors: what’s in it for publishers? by Dave Bricker

St. Louis Publishers Association News & Views - October 2011

Selected highlights:

Oct 12 with Lethia Owens -- Irresistable: Unusual strategies for creating buzz and demand for your book on and off line
Novel Ways to Promote Your Novel by Patricia Fry
Now is the time for you to WRITE by Jeffrey Gitomer
Publishing University 2011 in review by Dr. Steven Haymon, EDD

St. Louis Publishers Association News & Views - September 2011

Selected highlights:

Oct 1 Book Masters Marketing Summit registration details
Tips for successful bookstore events by Ann Weisgarber
How to check your book proof in 3 simple steps by Joel Friedlander
A look back at the August field trip to No Waste Publishing by Kim Wolterman

St. Louis Publishers Association News & Views - August 2011

Selected highlights:

Info on the August Field trip to No Waste Publishing
Previews the Book Masters Marketing Summit coming October 1
Tough love: Things no one is brave enough to tell self-published authors, (part 3) by M.J. Rose and Amy Edelman
Workshops add value to your book marketing plan by Wes Gilbert
How long should your ebook be? 4 answers by Judy Cullins

St. Louis Publishers Association News & Views - July 2011

Selected highlights:

July 13, meeting: "Aiming for an agent/publisher: The query letter story" Speaker: Jennifer Tobias
Preview of our August 10 "field trip" meeting
"Show Me the Blog St. Louis" event coming up in October.
Tough love: Things no one is brave enough to tell self-published authors, (part 2) by M.J. Rose and Amy Edelman
Speaking engagements: Be prepared, by L. Diane Wolfe
Now is the time to Facebook, by Tony Eldridge

St. Louis Publishers Association News & Views - June 2011

Selected highlights:

June 8 meeting: "You Can Write but Can You Communicate?" Speaker: Fred Miller.
The 10 terrible truths of book marketing, by Terry Cordingley
Authors: Imagine you're at a book signing event, by Fred Miller
Tough Love: Things no one is brave enough to tell self-published authors -- (part 1 of a 3-part series) by M.J. Rose and Amy Edelman
Three layers of book promotion, by Maria Zannini