SLPA News & Views Archive

Enjoy these issues of the SLPA newsletter, filled with useful content for our members and friends!

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2020 News & Views

St. Louis Publishers Association News & Views – September 2020 

Selected highlights:

·       September 9 meeting:

"A Speaker Who Writes Shares with Writers Who Want to Speak...and Sell More Books!"
                    Presented by Carol Weisman via Zoom.us

·       Newsletter Articles

- "Writers Who Speak to Sell More Books"

by Kerri Holloway, SLPA Board Member

- "Building a Better Book Brand"

Blog excerpt by Cathy Davis

-    Last Month's Recap:

"Book Reviews: Step One on the Road to a Successful Book Launch (and Ultimately Sales)"

·       KUDOS Corner -- St. Louis Writers Guild Board Member Cherie Postill

How to Train a Beta Reader and Sell More Books

·       Events to look forward to in 2020

-- September 9 - "A Speaker Who Writes Shares with Writers Who Want to Speak...and Sell More Books!"

-- October 14 - "Building a Better Book Brand"

 

St. Louis Publishers Association News & Views – August 2020 

Selected highlights:

·       August 12 meeting:

"Book Reviews: Step One on the Road to a Successful Book Launch (and Ultimately Sales)"
                    Presented by David Wogahn via Zoom.us

·       Newsletter Articles

-  "Book Reviews: Step One on the Road to a Successful Book Launch (and Ultimately Sales)"

by David Wogahn - preview of our August 12 meeting 

- "A Speaker Who Writes Shares with Writers Who Want to Speak...and Sell More Books!"

by Carol Weisman - preview of our September 9 meeting

-    Last Month's Recap:

"How to Write a Sizzling Synopsis" with Bryan Cohen

·       KUDOS Corner -- SLPA member Patrick P. Long

Ordinarily Estraordinary: Love and Anger, Life and Death, Hope and Inspiration

·       Events to look forward to in 2020

-- August 12 - "Book Reviews: Step One on the Road to a Successful Book Launch (and Ultimately Sales)"

-- September 9 - "A Speaker Who Writes Shares with Writers Who Want to Speak...and Sell More Books!"

 

St. Louis Publishers Association News & Views – July 2020 

Selected highlights:

·       July 8 meeting:

"How to Write a Sizzling Synopsis"
                    Presented by Bryan Cohen via Zoom.us

·       Newsletter Articles

-  "How to Write a Sizzling Synopsis" by Bryan Cohen

-  "Book Reviews: Step One on the Road to a Successful Book Launch (and Ultimately Sales)"

by David Wogahn - preview of our August 12 meeting 

-    Last Month's Recap:

"Use Amazon Advertising Like a Pro"

·       KUDOS Corner -- SLPA member Gloria Shur Bilchik,

Election Insiders: Behind the scenes with the people who make your vote count

·       Events to look forward to in 2020

-- July 8 - "How to Write a Sizzling Synopsis" with Bryan Cohen

-- August 12 - "Book Reviews: Step One on the Road to a Successful Book Launch (and Ultimately Sales)"

 

St. Louis Publishers Association News & Views – June 2020 

Selected highlights:

·       June 10 meeting:

"Use Amazon Advertising Like a Pro"
                    Presented by Keri Barnum via Zoom.us

·       Newsletter Articles

-  "Use Amazon Advertising Like a Pro" by Keri Barnum

-  "How to Write a Sizzling Synopsis" by Bryan Cohen - preview of our July 8 meeting

-    Last Month's Recap:

"Relaunch! How to Recharge Older Books to Boost Sales Today"

·       KUDOS Corner -- SLPA member and current President Warren Martin,

Till The Cows Come Home; Grandman Dean Goes "Big Shopping;" Pop Pop & The Grandmen

·       Events to look forward to in 2020

-- June 10 - "Use Amazon Advertising Like a Pro" with Keri Barnum

-- July 8 - "How to Write a Sizzling Synopsis" with Bryan Cohen

 

St. Louis Publishers Association News & Views – May 2020 

Selected highlights:

·       May 13 meeting:

"Relaunch! How to Recharge Older Books to Boost Sales Today"
                    Presented by Dean Klinkenberg via Zoom.us

·       Newsletter Articles

  "Relaunch! How to Recharge Older Books to Boost Sales Today " - Preview of the May 13 monthly meeting presented by Dean Klinkenberg

--  "Use Amazon Advertising Like a Pro" by Keri Barnum

-    Last Month's Recap:

"How Authors Can Connect with Readers and Inspire Sales Without Leaving Home"

·       KUDOS Corner -- SLPA member Vivian Gibson, The Last Children of Mill Creek

·       Events to look forward to in 2020

-- May 13 via Zoom.us -- "How to Recharge Older Books to Boost Sales Today" Dean Klinkenberg

-- "Use Amazon Advertising Like a Pro" with Keri Barnum

 

St. Louis Publishers Association News & Views – April 2020 

Selected highlights:

·       April 8 meeting:

"How Authors Can Connect with Readers and Inspire Sales Without Leaving Home"
                    Presented by Bob Baker and Lou Bortone via Zoom.us

·       Newsletter Articles

--   "How Authors Can Connect with Readers and Inspire Sales Without Leaving Home

  "Relaunch! How to Recharge Older Books to Boost Sales Today " - Preview of the May 13 monthly meeting presented by Dean Klinkenberg

-    Last Month's Recap:

"St. Louis Writers Guild Saturday workshop Writers in the Lodge conference

·       Events to look forward to in 2020

-- Apr 8 via Zoom.us -- "How Authors Can Connect with Readers and Inspire Sales Without Leaving Home"

-- May 13 via Zoom.us -- "How to Recharge Older Books to Boost Sales Today"Dean Klinkenberg

 

St. Louis Publishers Association News & Views – March 2020 

Selected highlights:

·       March 11 meeting:

"Your SLPA: Members Get More!"
                    Presented by SLPA Board Members

·       Newsletter Articles

--   "Your SLPA: Members Get More!"Confessions of a Kidlit Author by Kerri Holloway

--   "Authors Journey Panel" - Preview of the April 8 meeting by Jo Lena Johnson

  "How to Publish Your Own Book" - Preview of the Saturday April 25 workshop

-    Last Month's Recap:

"Getting to Yes" - review of Confessions of a Kidlit Authorpresentation by Jody Feldman

·       KUDOS Corner -- SLPA member Lonnie Whitaker, Mulligan Runs for Office

·       Events to look forward to in 2020

-- Mar 11 -- Your SLPA: Members Get More!

-- Mar 19 -- Happy Hour with the SLPA

-- Apr 8 -- Authors Journey Panel

-- Apr 25 -- Saturday workshop at St. Louis Community College -- Meramec "How to Publish Your Own Book"

 

St. Louis Publishers Association News & Views – February 2020 

Selected highlights:

·       February 12 meeting:

" Confessions of a Kidlit Author:
                    Mistakes, Failures, and Other Mishaps that Led to Publishing Success" 
                 Presented by Jody Feldman

·       Newsletter Articles

--   "Getting to Yes" by Jody Feldman

--   "Tell Us What You Want to Know" - SLPA Member survey

                    Mistakes, Failures, and Other Mishaps that Led to Publishing Success"

   Last Month's Recap:

"Your Book is Published! Now What? (How to Promote Your Work as an Author)"

      Presented by Fred E. Miller of NO SWEAT! Public Speaking!

--    Fred's Three-Legged EXPERT Stool

·       KUDOS Corner -- SLPA member Mike Bizelli, Last Day on a Chain, book about animal rescue

·       Events to look forward to in 2020

-- Feb 12 -- Confessions of a Kidlit Author:

                    Mistakes, Failures, and Other Mishaps that Led to Publishing Success

-- Mar 11 -- Your SLPA: Members Get More!

-- Apr 25 -- Saturday workshop at St. Louis Community College -- Meramec "How to Publish Your Own Book"

 

St. Louis Publishers Association News & Views – January 2020 

Selected highlights:

·       January 8 meeting:

"Your Book is Published! Now What? (How to Promote Your Work as an Author)"

      Presented by Fred E. Miller of NO SWEAT! Public Speaking!

·       Newsletter Articles

--   Your Book is Published! Now What? (How to Promote Your Work as an Author) by Fred E. Miller

--   Preview of this next month's meeting "Confessions of a Kidlit Author:

                    Mistakes, Failures, and Other Mishaps that Led to Publishing Success"

   Last Month's Recap: "Pitchapalooza: The One Minute Book Marketing Challenge" 

·       KUDOS Corner -- SLPA member Peter Green, his parents' personal stories, including:   Dad’s War with the U.S. Marines, Ben’s War with the U.S. Marines, Radio: One Woman’s Family in War and Pieces, and more!

·       Events to look forward to in 2020

-- Jan 8  -- Your Book is Published! Now What? (How to Promote Your Work as an Author)

-- Feb 12 -- Confessions of a Kidlit Author:

                    Mistakes, Failures, and Other Mishaps that Led to Publishing Success

-- Mar 11 -- Ask The Board (Membership Benefits)

 

2019 News & Views

St. Louis Publishers Association News & Views – December 2019

Selected highlights:

·       December 11 meeting:

"Pitchapalooza: The One Minute Book Marketing Challenge" Presented by Bob Baker 

·       Newsletter Articles

  "The Importance of Getting Great Book Reviews" by Peggy Nehmen

--   Preview of this month's meeting "Pitchapalooza: The One Minute Book Marketing Challenge"

--   Your Book is Published! Now What? (How to Promote Your Work as an Author) by Fred E. Miller

   Last Month's Recap: "Put Your Book on Amazon -- The Easy Way" 

·       KUDOS Corner -- SLPA member Ned Lips, 3-novel series: Reset, First Steps, and Entwined  

·       Events to look forward to in 2019 and 2020

-- Dec 11 -- Pitchapalooza: The One Minute Book Marketing Challenge

-- Jan 8  -- Your Book is Published! Now What? (How to Promote Your Work as an Author)

-- Feb 12 -- Confessions of a Kidlit Author:

                    Mistakes, Failures, and Other Mishaps that Led to Publishing Success

 

St. Louis Publishers Association News & Views – November 2019

Selected highlights:

·       November 13 meeting:

"Put Your Book on Amazon -- The Easy Way!" Presented by Pat Dorsey 

·       Newsletter Articles

   "Put Your Book on Amazon -- The Easy Way!" by Pat Dorsey

--   Preview of next month's meeting "Pitchapalooza: The One Minute Book Marketing Challenge"

   Last Month's Recap: Book Clubs - "What Every Author and Self-Publisher Should Know" 

·       KUDOS Corner -- SLPA member Georgie Herz, Jess Joins Friends and Family 

·       Events to look forward to in 2019

-- Nov 13 -- Put Your Book on Amazon -- The Easy Way!

-- Nov 16 -- Saturday workshop at St. Louis Community College -- Meramec "How to Publish Your Own Book"

-- Dec 11 -- Pitchapalooza: The One Minute Book Marketing Challenge

 

St. Louis Publishers Association News & Views – October 2019

Selected highlights:

·       October 9 meeting:

“Book Clubs: What Every Author and Self-Publisher Should Know

panel: Gina Gibbons, Damita Morris, Jo Lena Johnson 

·       Newsletter Articles

   Preview of the November monthly meeting "Put Your Book on Amazon -- The Easy Way!"

   Last Month's Recap: YouTube for Authors

·       KUDOS Corner -- SLPA member Debbie Frick, Conversations About Autism 

·       Events to look forward to in 2019

-- Oct  9 -- Book Clubs: What Every Self-Publisher & Author Should Know

-- Oct 16 -- SLPA Happy Hour at Earthbound Brewing

-- Nov 13 -- Put Your Book on Amazon -- The Easy Way!

-- Nov 16 -- Saturday workshop at St. Louis Community College -- Meramec "How to Publish Your Own Book"

 

St. Louis Publishers Association News & Views – September 2019

Selected highlights:

·       September 11 meeting:

“YouTube for Authors presented by Bob Baker

·       Newsletter Articles

--   YouTube For Authors -- How to Attract Readers and Sell More Books Using Video by Bob Baker

   Preview of the November Saturday workshop at St. Louis Community College -- Meramec "How to Publish Your Own Book"

   Highlights  from the St. Louis Small Press Expo

   Last Month's Recap: SLPA Vendor Showcase

·       KUDOS Corner -- SLPA member Xu Fangfang, article about her book Galloping Horses, and her world travels

·       Events to look forward to in 2019

-- Sept 11 -- YouTube for Authors

-- Oct  9 -- Book Clubs: What Every Self-Publisher & Author Should Know

-- Oct 16 -- SLPA Happy Hour at Earthbound Brewing

-- Nov 16 -- Saturday workshop at St. Louis Community College -- Meramec "How to Publish Your Own Book"

 

St. Louis Publishers Association News & Views – August 2019

Selected highlights:

·       August 14 meeting:

“SLPA Vendor Showcase hosted by the St. Louis Publishers Association

·       Newsletter Articles

   IBPA PUBLISHING University Conference Highlights by Joanne Adams  

   Preview of the SLPA Vendor Showcase

   Highlights  from the Saturday workshop: Fire Up Your Book Project! presented by Robin Cutler

   Last Month's Recap: Getting Your Book Into The Local Library

·       KUDOS Corner -- SLPA Board member Jo Lena Johnson presents an imprint from her Mission Possible Press:

        Black Hearts White Minds 

·       Events to look forward to in 2019

--  Aug 14 -- SLPA Vendor Showcase

-- Aug 17 -- St. Louis Small Press Expo

-- Sept 11 -- YouTube for Authors

-- Oct  9 -- Book Clubs: What Every Self-Publisher & Author Should Know

 

St. Louis Publishers Association News & Views – July 2019

Selected highlights:

·       July 10 meeting:

“How to Get Your Book Into The Local Library 

Presented by Jennifer Alexander

·       Newsletter Articles

   How to Get Your Book Into The Local Library by Jennifer Alexander 

   Self-Publishing Trends 2018-2019 by Robin Cutler 

·       KUDOS Corner -- SLPA member Carol Weisman:

        Becoming One of the Grateful Dead: Where There's a Will, There's a Way 

·       Last Month's Recap -- Finding Fans to Market Your Book

·       Events to look forward to in 2019

  July 10 -- Getting Your Book Into The Local Library

  July 20 – Robin Cutler Saturday workshop: Fire Up Your Book Project!

--  Aug 14 -- SLPA Vendor Showcase

 

St. Louis Publishers Association News & Views – June 2019

Selected highlights:

·       June 12 meeting:

Marketing Your Books by Finding Fans Rather than Simply Pushing Unit Sales 

Presented by Martin McConnell

·       Newsletter Articles

   Build a Loyal Fan Base for Long-term Success by Martin McConnell 

   Self-Publishing: It's Easier Than You Think by Robin Cutler 

·       KUDOS Corner -- These Boys Are Killing Me by Terry Baker Mulligan

·       Last Month's Recap -- Authors Journey Panel

·       Events to look forward to in 2019

  June 12 – Finding Fans to Market Your Book

  July 10 -- Getting Your Book Into The Local Library

  July 20 – Robin Cutler Saturday workshop: Fire Up Your Book Project!

 

St. Louis Publishers Association News & Views – May 2019

Selected highlights:

·       May 8 meeting:

Author Journey Panel  Moderated by Jo Lena Johnson

·       Newsletter Articles

   Author Journey Panel bios: Brad Cook; Jo Lena Johnson; T.W. Fendley; Peter Green

·       KUDOS Corner -- The Block Manager an imprint of SLPA member and publisher of Pen & Publish

·       Last Month's Recap -- Make Your Book Designer Happy

·       Events to look forward to in 2019

  May 8 – Author Journey Panel

  June 12 – Finding Fans to Market Your Book

  July 20 – Robin Cutler Saturday workshop

 

St. Louis Publishers Association News & Views – April 2019

Selected highlights:

·       April 10 meeting:

Make Your Book Designer Happy presented by Patrick Dorsey and Peggy Nehmen

·       Newsletter Articles

   How to Publish Your Own Book: What I Wish I Knew by Kerri Holloway

·       KUDOS Corner -- Silence Is Not an Option: A Memoir of Overcoming Abuse, Anxiety, and Depression
     
by SLPA Member Argentina Parra 

·       Last Month's Recap -- Easy Social Media Marketing for Authors

·       Events to look forward to in 2019

   Apr 13 – How to Publish Your Own Book -- Saturday workshop

   May 8 – Author Journey Panel

   July 20 – Robin Cutler Saturday workshop

 

St. Louis Publishers Association News & Views – March 2019

Selected highlights:

·       March 13 meeting:

Easy Social Media Marketing for Authors presented by Bob Baker

·       Newsletter Articles

   Your Most Important Marketing Piece by Peggy Nehmen

--   Make Your Book Designer Happy -- Preview of April 10th meeting

featuring SLPA Board Members Patrick Dorsey and Peggy Nehmen

   How to Publish Your Own Book -- Preview of April 13th Saturday workshop 

·       KUDOS Corner -- Big River Steampunk Festival  type-in demonstration for authors;

Elaine Spencer of Monroe Street Press 

·       Last Month's Recap -- Getting Into Independent Bookstores

·       Events to look forward to in 2019

   Mar 13 – Easy Social Media Marketing for Authors

   Apr 13 – How to Publish Your Own Book -- Saturday workshop

   July 20 – Robin Cutler Saturday workshop

 

St. Louis Publishers Association News & Views – February 2019

Selected highlights:

·       February 13 meeting:

Getting Into Independent Bookstores presented by Amanda Clark-Ball and Cameron Collins

·       Newsletter Articles

   Getting Into Independent Bookstores by Amanda Clark-Ball

   Easy Social Media Marketing for Authors with Bob Baker

·       SLPA Book Corner -- Galloping Horses: Artist Xu Beihong and His Family in Mao's China by Xu Fangfang 

·       Last Month's Recap -- The Power of Press: Publicity for Authors

·       Events to look forward to in 2019

   Feb 13 – Getting Into Independent Bookstores

   Mar 13 – Easy Social Media Marketing for Authors

   Apr 13 – How to Publish Your Own Book -- Saturday workshop

   July 20 – Robin Cutler Saturday workshop

 

2018 News & Views

St. Louis Publishers Association News & Views – November 2018

Selected highlights:

·       November 14 meeting:

All About Editing presented by Andrew Doty and Karen Tucker

·       Newsletter Articles

   A Quick Reference to the Different Stages of Editing by Andrew Doty

   Pitchapalooza! Preview of the December 12th meeting with Bob Baker

·       Events to look forward to in 2018

    Nov 14 – All About Editing

    Nov 14 – Annual Member Meeting to elect the 2019 Board

    Dec 12 – Polish Your Pitch: The One-Minute Book Marketing Challenge

   Jan 9 – The Power of Press: Publicity for Authors

 

St. Louis Publishers Association News & Views – October 2018

Selected highlights:

·       October 10 meeting:

“Successes and Failures panel presentation hosted by Jo Lena Johnson

·       Newsletter Articles

    Successes and Failures by Jo Lena Johnson

    All About Editing – Preview of the November 14th meeting

By Andrew Doty and Karen Tucker

·       SLPA Book Corner – Sugar Hill, Where the Sun Rose Over Harlem

by Terry Baker Mulligan

·       Events to look forward to in 2018

    Oct 10 – Author Discussion Successes and Failures

    Oct 19 – Legendary Planet’s Candle Game @ Medici Media Space

    Oct 26 – Legendary Planet’s Candle Game @ The Book House

    Nov 3 – Saturday Workshop: How to Publish Your Own Book

    Nov 14 – All About Editing

    Nov 14 – Annual Member Meeting to elect the 2019 Board

    Dec 12 – Polish Your Pitch: The One-Minute Book Marketing Challenge

 

St. Louis Publishers Association News & Views – September 2018

Selected highlights:

·       September 12 meeting:

“Audiobooks: From Your Words to Their Ears

·       Newsletter Articles

    Audiobooks: From Your Words to Their Ears

by George Sirois

    Successes and Failures – Preview of the October 10th meeting

To be hosted by Jo Lena Johnson

·       SLPA Book Corner – Write the Winning Proposal: One Writer’s Proven Methods That Have Won Over $8.1 Billion in Business

by Patrick Dorsey

·       Events to look forward to in 2018

    Sep 12 – Audiobooks: From Your Words to Their Ears

    Oct 10 – Author Discussion - Successes and Failures

    Nov 3 – Saturday Workshop: How to Publish Your Own Book

    Nov 14 – All About Editing

    Nov 14 – Annual Member Meeting to elect the 2019 Board

    Dec 12 – Polish Your Pitch: The One-Minute Book Marketing Challenge

 

St. Louis Publishers Association News & Views – August 2018

Selected highlights:

·       August 8 meeting:

“SLPA Vendor Showcase

·       Newsletter Articles

    The Origin & History of the St. Louis Publishers Association

by Dan Malan

    Audiobooks: From Your Words to Their Ears – by George Sirois

·       SLPA Book Corner – Moments: An Inspirational Devotional Journal: Stories and Words to Inspire, Confront and Conquer Everyday Life Situations

by Rhoda Banks

·       Events to look forward to in 2018

    Aug 8 – SLPA Vendor Showcase

    Sep 12 – Audiobooks: From Your Words to Their Ears

    Oct 10 – Author Discussion Successes and Failures

    Nov 14 – All About Editing

    Nov 14 – Annual Member Meeting to elect the 2019 Board

 

St. Louis Publishers Association News & Views – July 2018

Selected highlights:

·       July 11 meeting:

How to Market Your Book in the Social Media Age

Presented by David Strom

·       Newsletter Articles

    How to Market Your Book in the Social Media Age by David Strom

    SLPA Vendor Showcase – preview of upcoming showcase August 8

    Amazon and beyond – preview of upcoming workshop July 21

·       SLPA Book Corner – Your Book Could Be Featured Here! (invitation)

·       Events to look forward to in 2018

    Jul 11 – How to Market Your Book in the Social Media Age

    Jul 21 – Saturday workshop with Amy Collins: Amazon and Beyond

    Aug 8 – SLPA Vendor Showcase

    Sep 12 – Audiobooks: From Your Words to Their Ears

    Oct 10 – Author Discussion Successes and Failures

 

St. Louis Publishers Association News & Views – June 2018

Selected highlights:

·       June 13 meeting:

The Importance of Building Your Visual Identity”

Presented by Peggy Nehmen

·       Newsletter Articles

Podcasts for Authors by Peggy Nehmen

How to Market Your Book in the Social Media Age by David Strom

·       SLPA Book Corner – Hilltop Doc: A Marine Corpsman Fighting Through the Mud and Blood of the Korean War  by Leonard Adreon

·       Events to look forward to in 2018

    Jun 15 – 17 Gateway Con

    Jul 11 – Digital Tools to Market Your Book

    Jul 21 – Saturday workshop with Amy Collins: Amazon and Beyond

    Aug 8 – SLPA Vendor Showcase

 

St. Louis Publishers Association News & Views – May 2018

Selected highlights:

·       May 9 meeting:

Brave Rave: Writing & Marketing Children’s Books”

Presented by Raquel Hunter

·       Newsletter Articles

Getting Your Book Done Right: Four Key Steps by Raquel Hunter

The Importance of Building Your Visual Identity by Peggy Nehmen

·       SLPA Book Corner – Cherry Blossoms in Twilight: Memories of a Japanese Girl

by Yaeko Sugama-Weldon & Linda E. Austin

·       Events to look forward to in 2018

    May 9 – Brave Rave: Writing & Marketing Children’s Books

    Jun 15 – 17 Gateway Con

    Jul 11 – Digital Tools to Market Your Book

    Jul 21 – The Ins & Outs of Amazon & Getting Your Book Into Book Stores & Beyond

    Aug 8 – SLPA Vendor Showcase

 

St. Louis Publishers Association News & Views – April 2018

Selected highlights:

·         April 11 meeting:

Book Description Blast: A Crash Course in Drafting and Crafting Marketing Copy”

Presented by Meghan Pinson

·         Newsletter Articles

Elements of a Great Book Description by Meghan Pinson

Brave Rave: Writing & Marketing Children’s Books by Raquel Hunter

·         SLPA Book Corner – Making Sense of Your High Sensitivity

by Cliff Harwin

·         Events to look forward to in 2018

     Apr 14 – Saturday workshop - How to Publish Your Own Book: What You Need to Know

     May 9 – Brave Rave: Writing & Marketing Children’s Books

     Jun 15 – 17 Gateway Con

 

St. Louis Publishers Association News & Views – March 2018

Selected highlights:

·         March 14 meeting:

Hypnotic Book Marketing: How to Create Descriptions and Sales Offers

That Mesmerize Readers and Sell More Books

Presented by Bob Baker

·         Newsletter Articles

How to Get Your Emails Opened and Read  by Bob Baker

Book Description Blast: A Crash Course in Drafting and Crafting Marketing Copy

by Meghan Pinson

·         SLPA Book Corner – Jump-Start Guide for a Start-Up Online Business

by Margaret Cook

·         Events to look forward to in 2018

     Mar 14 – Hypnotic Book Marketing

     Apr 11 – Book Description Blast!

     Apr 14 – Saturday workshop - How to Publish Your Own Book: What You Need to Know

     May 9 – Field Trip to a Book Manufacturer: Jaffe Book Solutions

     Jun 15 – 17 Gateway Con

 

St. Louis Publishers Association News & Views – February 2018

Selected highlights:

·         February 14 meeting:

Publishing and Marketing Panel Discussion

Presented by Jennifer Geist and Heather Tearney

·         Newsletter Articles

“The End” Is Just the Beginning by Heather Tearney

Hypnotic Book Marketing: How to Create Descriptions and Sales Offers

That Mesmerize Readers and Sell More Books by Bob Baker

SLPA Book Corner – It’s All in the Cards... The Emperor

by Lauren Taylor

·         Events to look forward to in 2018

     Feb 14 – Publishing and Marketing Panel Discussion

     Mar 14 – Hypnotic Book Marketing

     Apr 11 – Make Your Book Description Sing

     Apr 14 – Saturday workshop - How to Publish Your Own Book: What You Need to Know

     Jun 15 – 17 Gateway Con

St. Louis Publishers Association News & Views – January 2018

Selected highlights:

·         January 11 meeting:

Build Your Audience and Credibility with Confidence!

Presented by Jo Lena Johnson

·        Newsletter Articles

3 Tips to Immediately Improve Your Communication by Jo Lena Johnson

Publishing and Marketing Panel Discussion

Preview of upcoming February meeting, presented by Jennifer Geist & Heather Tearney

SLPA Book Corner – Grace in a  Wintry Season

by Edwin Steinmann

·         Events to look forward to in 2018

     Jan 10 – Build Your Audience and Credibility with Confidence!

     Feb 14 – Publishing and Marketing Panel Discussion

     Mar 14 – Hypnotic Book Marketing

2017 News & Views

St. Louis Publishers Association News & Views – December 2017

Selected highlights:

·         December 13 meeting:

Polish Your Pitch: The One-Minute Book Marketing Challenge

Presented by Bob Baker

·         Newsletter Articles

Three Keys to Effective Book Marketing by Bob Baker

Build Your Audience and Credibility with Confidence!

Preview of upcoming January meeting, presented by Jo Lena Johnson

SLPA Book Corner – The Improv Comedy Musician: The Ultimate Guide to Playing Music with an Improv Group

by Bob Baker

·         Events to look forward to in 2017

     Dec 13 – Polish Your Pitch: The One-Minute Book Marketing Challenge

     Jan 10 – Build Your Audience and Credibility with Confidence!

     Feb 14 – Publishing and Marketing Panel Discussion

St. Louis Publishers Association News & Views – November 2017
Selected highlights:

·         November 8 meeting:

Creating Relationships for Marketing Your Book

by Mike DePung and Tim Yohe

·         Newsletter Articles

Creating Relationships is Natural Book Marketing

by Mike DePung and Tim Yohe

Polish Your Pitch: The One-Minute Book Marketing Challenge

Preview of upcoming December meeting, presented by Bob Baker

·         SLPA Book Corner –Galloping Horses: Artist Xu Beihong and His Family in Mao’s China

by Xu Fangfang

·         Events to look forward to in 2017

     Nov 8 - Creating Relationships for Marketing Your Book @ The Heights

     Nov 18 - How to Publish Your Own Book: What You Need to Know @ STLCC Meramec

     Nov 19 - Write and Be Published! @ Kitchen House Coffee

     Dec 13 – Polish Your Pitch: The One-Minute Book Marketing Challenge

St. Louis Publishers Association News & Views – October 2017
Selected highlights:

·         October 11 meeting:

Write Marketing Into Your Book

presented by Linda Austin & Pat Dorsey

·         Newsletter Articles

Finding Publicity Opportunities for Your Book by Linda Austin & Pat Dorsey

Creating Relationships for Marketing Your Book

preview of the November meeting to be presented by Mike DePung and Tim Yohe

·         SLPA Book Corner – Write Your Book Now!  A Handbook for Writers,  Authors, and Self-publishers

by Bobbi Linkemer

·         Events to look forward to in 2017

     Oct 14 - St. Louis Small Press Expo @ St. Louis Central Library

     Oct 14 – Indie Author Day @ St. Louis County Library

     Oct 14 – Indie Author Day Open House @ St. Charles City-County Library, Spencer Road Branch

     Oct 28-29 - ShowMe Writers Masterclass @ Mizzou

     Nov 3-4 - St. Louis Indie Book Fair @ Kranzberg Arts Center

     Nov 8 - Creating Relationships for Marketing Your Book @ The Heights

     Nov 18 - How to Publish Your Own Book: What You Need to Know @ STLCC Meramec

St. Louis Publishers Association News & Views – September 2017
Selected highlights:

·         September 13 meeting:

Why You Should Submit to Literary Journals

presented by Kelli Allen, Gianna Jacobson, Linda O’Connell and Kim Lozano

·         Newsletter Articles

How To Decide Where To Send Your Darlings by Kelli Allen

Writing Marketing Into Your Book

preview of the October meeting to be presented by Linda Austin and Patrick Dorsey

·         SLPA Book Corner – Turn Left at the Corner

by Nancy Donnell

·         Events to look forward to in 2017

     Sept 13 - Literary Journals Panel

     Oct 11 - Writing Marketing Into Your Book

     Oct 14 - St. Louis Small Press Expo

     Oct 28-29 - ShowMe Writers Masterclass

     Nov 3-4 - St. Louis Indie Book Fair

     Nov 8 - Creating Relationships for Marketing Your Book

     Nov 18 - How to Publish Your Own Book: What You Need to Know STLCC Workshop

St. Louis Publishers Association News & Views – August 2017
Selected highlights:

·         August 9 meeting:

The SLPA Service Provider Showcase” featuring a room full of publishing professionals

·         Newsletter Articles

Literary Journals Panel Coming September 13  -- Five established writers on the panel will share their experiences

Jedi Book Marketing Workshop with Judith Briles Inspired, Educated, & Entertained -- Recap of July 22 workshop

·         Bulletin Board – a list of SLPA members’ success stories

·         SLPA Book Corner – Heroes & Hooligans Growing Up in the City of Saints

by Dennis Ganahl

·         Events to look forward to in 2017

     Vendor Showcase August 9

     Literary Journals Panel September 13

     St. Louis Small Press Expo October 14

     ShowMe Writers Masterclass October 28-29

     St. Louis Indie Book Fair November 3-4

     How to Publish Your Own Book: What You Need to Know STLCC Workshop November 18

St. Louis Publishers Association News & Views – July 2017
Selected highlights:

·         July 12 meeting:

YouTube, Facebook Live and Periscope: Easy Ways to Market Your Book Using Video” Presented by Bob Baker

·         Newsletter Articles

Are You Sparking All the Plugs for Author Success? by Judith Briles

The SLPA Service Provider Showcase -- preview of the August 9 event

·         Bulletin Board – a list of SLPA members’ success stories

·         SLPA Book Corner – Afterlife in Harlem

by Terry Baker Mulligan

·         Events to look forward to in 2017

     Judith Briles “Jedi Book Marketing” Workshop July 22

     Vendor Showcase August 9

     Literary Journals Panel September 13

     St. Louis Small Press Expo October 14

St. Louis Publishers Association News & Views – June 2017
Selected highlights:

·         June 14 meeting:

How to Market Books Online: Advice From an Analytics Expert” Presented by Alex Cruz

·         Newsletter Articles

How to Market Books Online: Advice From an Analytics Expert by Alex Cruz

YouTube, Facebook Live, and Periscope: Easy Ways to Market Your Book Using Video by Bob Baker

·         Bulletin Board – a list of SLPA members’ success stories

·         SLPA Book Corner – Be Outrageous: Do the Impossible: Others have and you can too!

by Jean Walters

·         Events to look forward to in 2017

     Gateway Con June 16-18

     Judith Briles “Jedi Book Marketing” Workshop July 22

     Vendor Showcase August 9

     Literary Journals Panel September 13

St. Louis Publishers Association News & Views – May 2017
Selected highlights:

·         May 10 meeting:

“Marketing and Self-Promotion with Robert Yehling: 40 Years of Success”

·         Newsletter Articles

Writing Careers Run in Rhythms  By Robert Yehling

How to Market Books Online: Advice From an Analytics Expert by Alex Cruz

·         Bulletin Board – a list of SLPA members’ success stories

·         SLPA Book Corner – St. Louis Cardinals  Uniforms and Logos,  An Illustrated History

by Gary and Oliver Kodner

·         Events to look forward to in 2017

     Judith Briles Workshop July 22

     Gateway Con June 16-18

     “Author Discoverability with YouTube & More” presentation by Bob Baker

     August 9, Vendor Showcase

St. Louis Publishers Association News & Views – April 2017

Selected highlights:

·         April 12 meeting:

“An Author’s Journey from Concept to Marketing”

Presented by Jill Farmer

·         Newsletter Articles

A Snappy, Sassy, Sometimes Salty… Your Book Pitch Must Be! By Judith Briles

Marketing and Self-Promotion with Robert Yehling: 40 Years of Success by Robert Yehling

·         Bulletin Board – a list of SLPA members’ success stories

·         SLPA Book Corner – Radio, One Woman’s Family in War and Pieces

by Alice H. Green and Peter H. Green

·         Events to look forward to in 2017

     Judith Briles Workshop July 22

     Self-Publishing Workshop at St. Louis Community College, Meramec April 22

     Gateway Con June 16-18

     St. Louis Small Press Expo

     St. Louis Indie Book Fair

     Missouri Writers Guild Annual Conference

     August 9, Vendor Showcase

St. Louis Publishers Association News & Views – March 2017

Selected highlights:

·         March 8 meeting:

“An Author Resources Right at Your Fingertips”

Presentation by Peggy Nehmen, Andrew Doty, Linda Austin and Kevin Ericson

·         Newsletter Articles

An Author’s Journey from Concept to Marketing By Jill Farmer

Recommended Resources for Authors by Andrew Doty

·         Bulletin Board – a list of SLPA members’ success stories

·         SLPA Book Corner – Mended Wings

by Timothy Imhoff

·         Events to look forward to in 2017

     Judith Briles Workshop July 22

     Self-Publishing Workshop at St. Louis Community College, Meramec April 22

     Gateway Con June 16-18

St. Louis Publishers Association News & Views – February 2017

Selected highlights:

·         February 8 meeting:

“Lessons Learned: A Writer’s Journey from Baseball Fields to Battlefields”

Presentation by Alan Spector

·         Newsletter Articles

Lessons Learned: A Writer’s Journey from Baseball Fields to Battlefields By Alan Spector

Author Resources Right at Your Fingertips Preview of the March 8 meeting

·         Bulletin Board – a list of SLPA members’ success stories

·         SLPA Book Corner – Forever and Always

by Christy Smith

·         Events to look forward to in 2017

     Judith Briles Workshop July 22

     Self-Publishing Workshop at St. Louis Community College, Meramec April 22

--  Gateway Con June 16-18


St. Louis Publishers Association News & Views – January 2017

Selected highlights:

·         January 11 meeting:

“How to Build & Maintain Your Author Platform”

Presentation by Jennifer Geist

·         Newsletter Articles

How to Build & Maintain Your Author Platform By Jennifer Geist

Lessons Learned: A Writer’s Journey from Baseball Fields to Battlefields By Alan Spector

·         Bulletin Board – a list of SLPA members’ success stories

·         SLPA Book Corner – The Prosperous Author: The Business Side of Writing Books

by Bobbi Linkemer

·         Events to look forward to in 2017 (list of events)

2016 News & Views
 
St. Louis Publishers Association News & Views – December 2016

Selected highlights:

·         December 14 meeting:

“Polish Your Pitch: The One-Minute Book Marketing Challenge”

Moderated by Bob Baker

·         Newsletter Articles

Your Brand Identity Statement By Bob Baker

How to Build & Maintain Your Author Platform By Jennifer Geist

·         Bulletin Board – a list of SLPA members’ success stories

·         SLPA Book Corner – Candle Game: Lost Ghosts  of Christmas

edited by Patrick Dorsey, published by Legendary Planet


St. Louis Publishers Association News & Views – November 2016

Selected highlights:

·         November 09, 2016 meeting:

“Self-Publisher or Traditional Publisher?”

Presented by Donna Heckler

·         Newsletter Articles

The Publishing Decision-Making Flowchart By Donna Heckler

Candle Game Scary Story Reading By Patrick Dorsey

·         Preview of our December 14 meeting - Polish Your Pitch: The One-Minute Book Marketing Challenge

With Bob Baker

·          SLPA Book Corner – Forgotten Soldiers

by Warren Martin


St. Louis Publishers Association News & Views – October 2016

Selected highlights:

·         October 12, 2016 meeting:

“WHAT'S YOUR PLAN: Why You Need a Business Plan for Success”

Presented by Kim Wolterman

·         Newsletter Articles

Why Your Book Deserves a Business Plan By Kim Wolterman

Self-Publisher or Traditional Publisher? By Donna Heckler

·         Preview of the Self-Publishing Workshop  How to Publish Your Own Book: What You Need to Know

at St. Louis Community College, Saturday, Nov. 5 (Register online)

·          SLPA Book Corner – Limestone and Its Paranormal Properties: A Comprehensive Approach to the Possibilities

by Timothy Yohe


St. Louis Publishers Association News & Views – September 2016

Selected highlights:

·         September 14, 2016 meeting:

“FULLY FUNDED: a Panel Discussion with Successful Crowdfunding Authors”

Presented by Jamey Stegmaier, Susan Hacker Stang, and Bill Perry  

·         Newsletter Articles

-          What’s Your Plan: Why You Need a Business Plan for Success

By Kim Wolterman

-          Museum of the Dog Artist Registry Demo Days and Dogs of St. Louis Artists

By Peg McClure

·         Preview of the Self-Publishing Workshop  How to Publish Your Own Book: What You Need to Know

at St. Louis Community College, Saturday, Nov. 5 (Register online)

 

St. Louis Publishers Association News & Views – August 2016

Selected highlights:

·         August 10, 2016 meeting:

Annual SLPA Service Provider Showcase at The Heights: Richmond Heights Community Center  

·         Newsletter Articles

     FULLY FUNDED: a Panel Discussion with Successful Crowdfunding Authors

Jamey Stegmaier, Susan Hacker Stang, and Bill Perry

·        SLPA Book Corner – Coffee is Cheaper than Therapy

by Ann Conklin Unruh

·         Preview of the Self-Publishing Workshop  How to Publish Your Own Book: What You Need to Know

at St. Louis Community College, Saturday, Nov. 5 (Register online)

 

St. Louis Publishers Association News & Views – July 2016

Selected highlights:

·         July 13, 2016 meeting:

“Printer Versus Publisher (It’s Not a Fight!)”

- Presented by Nick Ranciglio from St. Louis printer Jaffe Book Solutions

       ·          Newsletter Articles

     Printer Versus Publisher (It’s Not a Fight!) by Pat Dorsey

     Report from the Missouri Writers’ Guild Conference by John Milford

       ·         Preview:  Annual SLPA Service Vendors Showcase

by Warren Martin

 

St. Louis Publishers Association News & Views – June 2016

Selected highlights:

·         June 8, 2016 meeting:

“Working with a Local Small Publisher”

- Presented by Kristy Makansi, Donna Essner, and Lisa Miller

·         Newsletter Articles

-          Working with a Local Small Publisher  

by Kristy Makansi, Donna Essner, and Lisa Miller

-          The Small Press Option by Donna Essner

·         SLPA Book Corner – Battlefield Doc: Memoirs of a Korean War Combat Medic

by William J. Anderson, Edited by Linda E. Austin

 

St. Louis Publishers Association News & Views – May 2016

Selected highlights:

·         May 11, 2016 meeting:

“What It Really Takes to Be a Children’s Book Author”

- Presented by Mon Trice, Shelly Dieterichs, and Dan Killeen

·         Newsletter Articles

-          Three Talented Professionals on Writing, Illustrating, and Marketing Children’s Books  

about Mon Trice, Shelly Dieterichs, and Dan Killeen

-          April Recap & Upcoming Events

·         SLPA Book Corner – The Doctor’s Tale by Claire Applewhite

 

St. Louis Publishers Association News & Views – April 2016

Selected highlights:

·         April 13, 2016 meeting:

“Author Resources Right at Your Fingertips”

- Presented by Peggy Nehmen, Bob Baker, Andrew Doty, and Kevin Ericson

·         Newsletter Articles

-  Author Resources Right at Your Fingertips

Putting an Award-winning Plan into Action  by Cindy Safronoff

·         SLPA Book Corner – The Lies That Bind by Ed Protzel

·         Previews of upcoming SLPA workshops

 

St. Louis Publishers Association News & Views – March 2016

Selected highlights:

·         March 9, 2016 meeting:

“Licen