Whether you are an aspiring author, a published author, a publisher or one who provides services to those who publish, the purpose of this SLPA Blog is to provide information and resources on a full range of author/publishers issues and ideas.
  • Tuesday, July 15, 2014 1:02 PM | Linda Austin (Administrator)

    Writing market copy? Here are some words and phrases known to create sales.

    Big List of Words That Convert
    Big List of Words That Convert 

  • Thursday, June 19, 2014 10:40 AM | Linda Austin (Administrator)

    Joel Friedlander (you should be following him) has an excellent guest post by Frances Caballo, a social media strategist and author. She reiterates an important point Bob Baker talked about at our June meeting, then launches into details with tips on using social media effectively, perhaps most important for those with Facebook pages since FB has made visibility more difficult for page owners.


    How to make sure you're not wasting time on social media

  • Friday, June 13, 2014 6:06 PM | Linda Austin (Administrator)

    Found this valuable article via editor Janette Lonsdale:


    7 Simple Edits That Make Your Writing 100% More Powerful


    (You still need an editor or at least a proofreader or two for your book manuscript)


  • Saturday, May 31, 2014 10:11 PM | Linda Austin (Administrator)
    Joel Friedlander's guest posted tips on having a successful author event with book reading. Don't read too long because the audience can get antsy, especially if you have not mastered the art of reading with feeling. Seven to ten minutes is plenty. The audience is most interested in why and how you wrote the book and especially about insights into characters and plot.

    Tips for a Successful Book Reading

  • Wednesday, May 14, 2014 11:34 AM | Linda Austin (Administrator)

    Frances Caballo guest posts an excellent article on Joel Friedlander's blog that tells about Facebook's algorithms concerning page viewing and whether buying ads on FB is worthwhile. Any author using FB should read this - and the comments. 


    Facebook Ads: Should Indie Authors Buy Them 

  • Monday, March 10, 2014 11:47 AM | Linda Austin (Administrator)

    Book shepherd Judith Briles finds lessons for authors from watching the Shark Tank TV show where entrepreneurs try to lure business investors. (Thanks to Peggy Nehmen for finding this)


    Lessons for Authors From the Shark Tank


  • Thursday, February 27, 2014 2:06 PM | Linda Austin (Administrator)
  • Friday, February 14, 2014 4:46 PM | Linda Austin (Administrator)

    This looks interesting for those with smart phones:


    Hemingway App highlights long, complex sentences and common errors. If you tidy up your manuscript before sending to your editor, you will probably save money and definitely make her job easier.

  • Tuesday, January 07, 2014 3:59 PM | Linda Austin (Administrator)

    Our own Bob Baker got a quote (and a bit of his own buzz) in this excellent Publishers Weekly article:

    DIY: How to Build Buzz for Self-Published Books.


    Good lead-in for our January 11 meeting - check out the details for that on our SLPA website. See you there!

  • Tuesday, December 10, 2013 2:09 PM | Linda Austin (Administrator)
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