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Next Meeting: Wednesday, April 11, 2018

Book Description Blast: 

A Crash Course in Drafting and Crafting Marketing Copy

Presentation by Meghan Pinson

You already know you need a blurb for your back cover, and by now you’ve probably either drafted several or decided to wait for an epiphany — or an expert to take it out of your hands and write it for you. This workshop presents a happy medium: a one-hour crash course in drafting and revising a great piece of copy for your novel or nonfiction book.

This powerful, versatile paragraph can be adapted for query letters, elevator pitches, and the ever-mysterious online metadata that drives traffic to your sales pages.

Bring your work in progress — however messy or polished — to this class hosted by the SLPA on April 11 at 7pm at THE HEIGHTS, and we’ll workshop it within an inch of its life.

Minor tweaks will make your book description work for all your marketing needs:

·  Jacket copy ·  E-book promotions 
·  Query letters ·  Amazon sales pages
·  Elevator pitches
·  and more!
·  Online metadata

Meghan Pinson is an editor, writing mentor, and consultant who launched My Two Cents Editing in Los Angeles in 2009. She currently lives in St. Louis and teaches workshops in Missouri and California; she belongs to the Editorial Freelancers Association, the Missouri Writers Guild, and Reedsy, among other excellent organizations.


Monthly Meeting Admission 

  • Members – FREE

  • Non-member Guests – $10 per person, cash or check at the door

(Guest fee will be applied to Membership if you decide to join at that meeting)
Doors open at 6:30 PM for networking. Business meeting begins at 7:00 PM and continues till 8:30 PM.

Our regular Monthly Meeting location
(the second Wednesday of every month)

THE HEIGHTS: Richmond Heights Community Center
Argus Room  •  8001 Dale Ave.  •  Richmond Heights, MO 63117

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