Jump-Start Your Book Publishing Year and Plan for 2014

  • Wednesday, January 08, 2014
  • 6:30 PM - 9:00 PM
  • Brentwood Community Center

The SLPA's January 8 meeting is all about getting a great start to 2014 and planning for the year. The success of your book is intimately related to getting you and your book publicly known as a resource to your ideal readers.

Our three presenters will help you move forward in your efforts to become more recognized. It all begins with creating a vision of where you want to be by the end of the year, then taking steps toward that vision. Those steps include:

Creating a workable marketing plan for your book, including:

  • nurturing your author platform (don't worry, we'll cover just what an author platform is)
  • editorial calendars
  • sales and promotions
  • social media activity
  • laying it all out month-by-month

Revisiting your website to make sure all is accurate and up-to-date

Reviewing your branding efforts
 (do you have a consistent look across all platforms?)

Getting a more in-depth understanding of how, exactly, one effectively participates in social media without advertising (hint: self-promotion is OK, but only infrequently)

Identifying and sourcing the right experts to help you accomplish your vision throughout the year

Ready to kick-start the new year and set yourself up for success as an author in 2014? Then this meeting is for you!

Bobette Kyle has made planning and strategy her life's work. Her planning experience includes executive positions in charge of all areas of marketing planning and implementation. She has also authored books on marketing strategy and wedding planning, as well as co-owned two planner companies. Additionally, Bobette publisheswww.MyOnlineWeddingHelp.com.

Bobbi Linkemer is a writing coach, ghostwriter, and editor, as well as the author of 18 books under her own name. Her passion is helping writers at all levels to convey their messages through books. Her latest venture, How to Write, Publish, & Promote a Nonfiction Book, is an online course for aspiring authors. Bobbi’s books on writing include How to Write a Nonfiction Book, Going Solo, The Savvy Ghostwriter, How to Write an Online Course, and Words to Live By. www.writeanonfictionbook.com

Peggy Nehmen, a veteran graphic designer, has a love of typography, book design, and all things creative. Her design studio, Nehmen-Kodner, provides branding and marketing for self-published authors, start-ups, and established companies. Peggy helps authors through the design process to produce customized book covers, and interiors. www.n-kcreative.com

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