Blogging for Authors

Why should authors blog? While authors need a website as an online home base where potential readers can learn about them and the books they have to offer, a blog is now considered an important addition.

This exclusive workshop, a benefit for SLPA Members only, will explain the importance of blogging vs. having just a website; examine Blogger, WordPress and professionally-designed blogs; point out the vital information to include in a blog; give examples of what to blog about; and discuss methods of attracting an audience. If there is time at the end, participants can brainstorm to help each other find their blog themes.

Kim Wolterman and Linda Austin, Board Members of the St. Louis Publishers Association, are published authors and active bloggers. You can find Linda at http://moonbridgebooks.com, and Kim at www.writeformation.blogspot.com.

Note: The workshop will not include set-up of participant blogs.

Sign up right away!

Cost is $15 with a limit of 15 SLPA Members.
Sign up for the Blogging for Authors workshop by sending an e-mail to Linda: treasurer@stlouispublishers.org

Syllabus:

Blogging for Authors

I. Importance of blogging

II. Blogging platforms, hosting, domain names

Blogger

WordPress

Hiring a professional designer

III. Important parts of a blog/website

Tabs (About, the book(s), media, contact me)

Posts

Sidebar entries (blogroll, links, tag cloud, archives)

Social media links

IV. What to write about

Themes

How often to post

V.  Attracting an audience

Social media

Guest posts

Commenting on other blogs