Write It Once, Sell It Forever – Content Extensions to Make Money Besides Book Sales

Join the St. Louis Publishers Association on February 8 for “Write It Once, Sell It Forever – Content Extensions to Make Money Besides Book Sales”, featuring author and SLPA member Bonnie Daneker.

Your book took time, money, and energy to create. You don’t have to read the article in the Wall Street Journal, “It’s Hard To Write A Book, Harder To Get People To The Book Signing” (Jan 1, 2023) to know book sales are difficult. While completion brings its own sense of accomplishment, what about financial reward? How can you use the body of work that you’ve created to make your book pay for itself?

Bonnie will share content management ideas (for fiction and non-fiction material) to reach audiences with your book content in other forms – potentially for years after you’ve written it.  

Author and Serial Entrepreneur Bonnie Bajorek Daneker has launched her latest venture, The Author’s Greenhouse, to help would-be authors finish their manuscripts, leverage their content, and develop their writing business. Formerly CEO of Write Advisors and Founder of Write Along With You, Bonnie oversaw the strategic direction of the transmedia publishing company and literary consultancy. Prior to that, she was President of BD Donaldson Publishing, Inc., which created and distributed healthcare information. Author of The Compassionate Caregiver Series®, Bonnie co-edited CLIMB for Women in Technology in 2010. Additionally, she contributed to Publishing as a Marketing Strategy and Building a Business, Building a Life. Her latest co-authored works are It’s in There!®, the story of Prego spaghetti sauce, as well as One Man’s Quest to Keep You Safe: Dale Seiberling and Clean-in-Place Innovation, the story of food, drink, and pharmaceutical product science and safety standards. Bonnie Daneker is a former instructor of Savannah College of Art and Design (SCAD) and guest lecturer at Emory University Goizueta School of Business. Find Bonnie at https://www.theauthorsgreenhouse.com/. 

ZOOM (new for 2023):  Sign up is free. Join from your smartphone, computer, or tablet. If it’s your first time, follow the prompts and allow it to access your camera and microphone. Click on this link for the meeting:  https://zoom.us/j/92600221103. 

Meeting ID is 926 0022 1103. Passcode is 923290.