How to Sell Books
by the Truckload
PLUS: Bookstagrammers, Influencers and more!
Saturday, July 16, 2022 Online, 9 am – 12 pm
(Registration ends Thursday night, July 14)
Pre-meeting 8:30 am, stay for the after-party
Penny Sansevieri is a best-selling author and internationally recognized book marketing and media relations expert. We are excited that she will share her knowledge with us directly—online!
SESSION 1: How to Sell Books by the Truckload on Amazon - 2022 Edition
Amazon is a great place to sell books, but most authors (and publishers) underutilize the free tools that Amazon offers. Metadata, keywords, editorial reviews, author videos, and Amazon’s back-end systems are also often misunderstood and underused. This deep-dive class will dig into all the pieces Amazon has to help you sell more books.
SESSION 2: Amazon Master Class: Running Amazon Ads, Amazon Optimization, the Keys to a Successful Amazon Book Page, AND MORE!
This class will focus on key elements authors need to know to maximize Amazon to fully support not just their current titles but how to leverage backlist titles and plan better for future book launches. This class will cover how to:
SESSION 3: Bookstagrammers and Influencers, How to Find Them, Pitch Them, and Get Them to Review Your Book
If you’ve ever wondered how to get to bookstagrammers and bigger influencers, this class is for you.
If you’re ready to promote a new release or revive an already published title, a pitch to online influencers and bookstagrammers could be a major building block to your success. But where do you start?
This class will break down the various types of “influencers,” from bloggers to bookstagrammers and online media. We’ll dig into how to find them, how to pitch them, and how to get them to spread the word about your book!
Here's what you'll learn:
Don't miss this information-packed workshop
with a renowned expert in book marketing!
Penny will have a special offer to purchase
two of her bestseller marketing books for the price of one!
SLPA members log in to our website to register,
Writing and Arts group partners be sure to register with your special code
JOIN SLPA AND ATTEND the workshop at only $80 ($60 + $20), a $10 discount!
The presentation will be recorded for those who have registered.
Penny Sansevieri is founder and CEO of Author Marketing Experts, Inc., specializing in turning self-published and traditionally published authors into success stories with innovative, personalized book promotion services and publicity campaigns. She is author of 18 books, including How to Sell Books by the Truckload on Amazon and her latest, From Book to Bestseller: The Savvy Author's Guide to Book Promotion, Smart Branding, and Longterm Success. Learn more about Penny on her website amarketingexpert.com, where you will find her informative blog. Find her on Twitter at @Bookgal and on Facebook and Instagram.
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