How Authors Can Connect with Readers and Inspire Sales without Leaving Home

  • Wednesday, April 08, 2020
  • 7:00 PM - 8:30 PM
  • ZOOM Audio/Video Live Presentation

Just because the world is turned up-side-down, that doesn't mean you have to put everything on hold. You can still stay in touch with your readers, make book sales, and even generate new revenue streams during a global crisis.

Join the St. Louis Publishers Association on Wednesday, April 8 at 7:00pm for our first ever monthly meeting on Zoom. Bob Baker and Lou Bortone will take turns showing you how to stay active using social media and simple online video options.

If you've been slow to use social media before, now is the time to learn. And if you're not familiar with Zoom, it's a great platform to present live workshops, book readings, author Q&A's, consulting, or just connect with friends. We’ll also cover Facebook and Instagram Live, plus other easy video communication options. Don't worry, we'll keep things simple in case you don't consider yourself "tech savvy."

Our presenters will also cover Facebook and Instagram Live, as well as other easy video communication options. Don't worry, we'll keep things simple in case you don't consider yourself "tech savvy."

Instructions:  Sign up is free. You can join from your smartphone, desktop, laptop, or tablet. If you’ve used Zoom before, it should connect right away. If it’s your first time, simply sign up and click on this link for the meeting: .  If it asks for a Meeting ID, use 253 126 531. Just follow the prompts and allow it to access your camera and microphone.

Bob Baker, Past President of the SLPA, helps musicians, authors, and creative entrepreneurs use their talents to make a living. He wrote the highly acclaimed "Guerrilla Music Marketing Handbook" (which appeared in the movie "The School of Rock," starring Jack Black). Bob’s other books include "The Empowered Artist," "The Guerrilla Guide to Book Marketing," "The Passion Principles," "55 Ways to Promote & Sell Your Book on the Internet," and more. Find him at

Lou Bortone, known as the "Video Godfather," has been a pioneer and thought leader in the video space since the launch of YouTube in 2005, helping thousands of entrepreneurs and companies create and leverage online video to build their brands and grow their revenues. He spent 20 years in the television and entertainment industries, including stints as National Promotion Manager for E! Entertainment and Senior Vice President of Marketing for Fox Family Worldwide in Los Angeles. Lou is also an author and ghostwriter of six business books, including “Video Marketing Rules: How to Win in a World Gone Video.” Learn more at

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