YouTube For Authors: How to Attract Readers and Sell More Books Using Video

You’ve probably heard that video can be a powerful way to communicate your story and message. It’s the most highly engaging format consumed online, and YouTube is the undisputed top destination for video on the planet.

But how can the average author use this powerful platform to reach readers and sell more books?

At our September meeting, Bob Baker, a prolific author and Past President of the SLPA, will demystify YouTube. He’ll share the story of how he built his YouTube channel to 84,000 subscribers and 7 million total channel views.

His most popular video has 1.7 million views and his channel gets more than 20,000 new views per day. And, even though he’s been on YouTube for 13 years, most of this growth came in just the past two years.

Don’t worry. You don’t have to reach these numbers to make the most of YouTube. In this 75-minute presentation, Bob will reveal the lessons he’s learned and give you his top tips on using video more effectively.

Bob Baker is a Past President of the SLPA who helps musicians, authors, and creative entrepreneurs use their talents and know-how to make a living and make a difference in the world.

He is the author of the highly acclaimed Guerrilla Music Marketing Handbook (which appeared in the movie School of Rock, starring Jack Black). Bob’s other books include The Empowered Artist, The Guerrilla Guide to Book Marketing, The Passion Principles, 55 Ways to Promote & Sell Your Book on the Internet, Unleash the Artist Within, and more. Check out Bob’s free blog, podcast, video clips, and more at FullTimeAuthor.com and TheBuzzFactor.com.