Easy Social Media Marketing for Authors

How to Create Awareness, Attract Fans, and Build a Following Online

By Bob Baker

As an author, you know you should be using social media more to spread the word about your book. But you’re probably holding back, for all sorts of reasons:

• You’re afraid of what people might think
• You’re worried it’ll seem too spammy
• You think you don’t have time or the right equipment
• You’re not sure what to post
• You tried it once and didn’t get much of a response
• You think you’ll annoy your friends and followers

If you can relate to any of these obstacles, you’re not alone. Yet, these blocks are keeping you from reaching more people and making more of an impact with your book.

In this mini workshop on March 13, 7pm at the Richmond Heights Community Center, you’ll learn at least a dozen simple strategies for sharing your message online in authentic ways that won’t feel spammy, using basic tools you already have. Your friends and followers will actually thank you for sharing your messages, because you’ll deliver value in a wide variety of inspiring and entertaining ways. Plus, you just might sell more books in the process!

Bob Baker is a Past President of the SLPA who helps musicians, authors, and creative entrepreneurs use their talents and know-how to make a living and make a difference in the world. He is the author of the highly acclaimed Guerrilla Music Marketing Handbook (which appeared in the movie School of Rock, starring Jack Black). Bob’s other books include The Empowered Artist, The Guerrilla Guide to Book Marketing, The Passion Principles, 55 Ways to Promote & Sell Your Book on the Internet, Unleash the Artist Within, and more. Check out Bob’s free blog, podcast, video clips, and more at FullTimeAuthor.com and TheBuzzFactor.com.