Events

MONTHLY MEETING TIME AND LOCATION

We meet regularly on the second Wednesday of the month in a location that provides easy parking and a quiet setting:
THE HEIGHTS: Richmond Heights Community Center / The Argus Room, 8001 Dale Ave., Richmond Heights, MO 63117
Here's a link to Google Maps for location and directions.

Doors open for networking at 6:30 PM, meeting begins at 7:00 PM. The formal meeting concludes at about 8:30, with networking continuing after the meeting.

In addition to SLPA’s Monthly Meetings, we list other significant publishing events and local events of our members. To be included on our calendar, send an email with full details to: webmaster@stlouispublishers.org. Meeting topics are subject to change depending on availability of guest presenters. Check our home page and blog for up-to-date information.

Upcoming events

    • Saturday, July 21, 2018
    • 9:00 AM - 12:00 PM
    • Westborough Country Club
    Register

    Amy Collins, the president of New Shelves Books, one of the best-known book sales and marketing agencies in the US, will present two learning sessions on Saturday morning.

    Session 1: The Ins & Outs of Amazon.com: What You Need To Know About Selling on Amazon

    How do you get your book up on Amazon? What are the financial benefits and risks? How much does it cost, and how much will you make? This workshop covers the best way to get your book on Amazon and what to do to increase sales once it is up there, as well as:

    • The different ways you can get your book listed on Amazon, and the benefits of each method
    • How to make your Amazon page look terrific and attract more shoppers
    • How to find and use the right keywords to drive readers to your book page
    • What ads and marketing you can do to increase sales (and which ones to avoid!)
    • How to increase your chances of turning a “look” into a “buy”


    Session 2: Available Wherever Books are Sold: How to Get Your Book into Bookstores & Beyond

    Competition is stiff for shelf space in Costco, Walmart, Target, Barnes & Noble, supermarkets, airport stores, and bookstores. But you can grab your share if you know the rules! Amy Collins has the playbook on how to work with all these stores, because that's exactly what she does five days a week! She'll show you how you can do it, too, and teach you the right way to approach big stores as well as supermarket chains and airport bookstores.

    You will learn:

    • An overview of the kinds of books national chains, airport stores, and supermarkets want to see
    • What they buy and when they buy them... timing is critical!
    • How to work with the buyers, merchandisers, and marketing departments at these big stores
    • What you must know about getting into libraries
    • How to know if your book belongs in a certain chain and whether there's room on their shelves for it
    • Five questions to ask yourself before you approach the stores
    • How to change their minds if they say no

    Join Amy Collins for these two special workshops hosted by the St. Louis Publishers Association at the Westborough Country Club on July 21.

    Amy Collins is a speaker and marketing expert and a highly recommended sales consultant for some of the largest book and library retailers and wholesalers in the publishing industry. She is on the national advisory board for IngramSpark and is a board member of Author U, a featured columnist for THEBOOKDESIGNER, BookWorks, and IBPA, and a trusted teacher in the world of small press publishers. 

    http://www.newshelves.com/


     



    • Wednesday, August 08, 2018
    • 6:30 PM - 9:00 PM
    • Richmond Heights Community Center, in The Argus Room

    Publishing a good book requires teamwork. Turning a manuscript from a draft into a finely crafted book requires skilled editors, designers, and printers, and the process (especially if you want to make sales) can involve talent from illustrators, book marketers, publicists, book coaches, web designers, publishing companies, or more.

    The St. Louis Publishers Association’s annual Vendor Showcase brings together publishing experts of all specialties to answer questions for inquiring authors. Don’t miss this opportunity to meet a roomful of people who can help you at any or every stage of your book project. 


    This is a chance to ask questions and get a feel for who they are and how they work.

    • If you’re near the beginning of your book’s journey and trying to make it work, talk to one of the book coaches, ghostwriters, or developmental editors to figure out where to go from here.
    • Undecided about whether to go indie or find a publisher? Talk with local publishers, printers, and independent service providers to learn about your options.
    • Does your manuscript need to be organized, critiqued, or revised? Do your sentences need polishing? Chat with an editor!
    • Do you need an eye-catching cover and help laying your book out for print or uploading to Amazon? Get to know graphic designers with the knowledge and talent to turn your manuscript into a book.
    • Need illustrations for a children’s book or visual aids? Talk with illustrators and check out their portfolios.
    • Are you almost ready to publish, but you want to make sure your book doesn’t have any embarrassing typos? Find a proofreader!

    This is a FREE event and open to the public. Service providers: to apply for a table, please contact SLPA President Warren Martin at president@stlouispublishers.org.

    St. Louis Publishers Association Annual Service Provider Showcase:
    Wednesday, August 8, 2018
    The Heights: Richmond Heights Community Center, in The Argus Room
    8001 Dale Ave., Richmond Heights, MO, 63117

    Doors open at 6:30pm for networking. Showcase begins at 7:00pm and continues until 9:00pm.

    For more information, visit our website at: http://www.StLouisPublishers.org


    • Wednesday, September 12, 2018
    • 6:30 PM - 9:00 PM
    • Richmond Heights Community Center, in The Argus Room

    For decades, audiobooks have been looked at as an unattainable medium for independent and self-published authors. But thanks to Amazon creating Audible and their production house ACX (Audiobook Creation Exchange), we now have a surplus of opportunities at our fingertips. And with companies like Author’s Republic and Findaway Voices getting involved, this sudden shift in our favor also raises a lot of questions about what direction is best for you. Where will your audiobook be available? What kind of narrator should you choose? How will you pay for them? What additional options does each platform provide? What if you want to put it together yourself?

     

    Author & voice actor George Sirois will address these questions and more with his upcoming presentation, Audiobooks: From Your Words to Their Ears, on Wednesday, September 12 for the St. Louis Publishers Association. Since 2015, he has lent his voice to internal business presentations, promotional materials for authors’ websites, and audiobooks. He has also produced for other authors, including bestseller Sheri Fink’s The Little Rose and The Little Seahorse, and Derek Taylor Kent’s award-winning audiobook Kubrick’s Game.” He has done all of this — the narrating, editing, and producing — on his own in his home studio in Imperial, Missouri, and he looks forward to answering your questions about ACX, Findaway Voices, Author’s Republic, finding the proper talent, creating your own audiobook, what to do with it once it's uploaded, and more!

     

    St. Louis Publishers Association Monthly Meeting:

    2nd Wednesday of Every Month (September 12, 2018)

    The Heights: Richmond Heights Community Center, in The Argus Room

    8001 Dale Ave., Richmond Heights, MO, 63117



    Doors open at 6:30pm for networking; meeting begins at 7:00pm

    Monthly meeting cost: FREE for members, $10 for non-members (guest fee will be applied to membership if you decide to join at that meeting)


Past events

Wednesday, July 11, 2018 How to Market Your Book in the Social Media Age
Friday, June 15, 2018 Gateway to Publishing Conference & Convention (Gateway Con)
Wednesday, June 13, 2018 The Importance of Building Your Visual Identity
Wednesday, May 09, 2018 Brave Rave: Writing and Marketing Children's Books
Saturday, April 14, 2018 How to Publish Your Own Book: What You Need to Know
Wednesday, April 11, 2018 Book Description Blast!
Wednesday, March 14, 2018 Hypnotic Book Marketing
Wednesday, February 14, 2018 Publishing and Marketing Panel Discussion
Wednesday, January 10, 2018 Build Your Audience and Credibility with Confidence!
Wednesday, December 13, 2017 Polish Your Pitch: The One-Minute Book Marketing Challenge
Saturday, November 18, 2017 How to Publish Your Own Book: What You Need to Know
Wednesday, November 08, 2017 Creating Relationships for Marketing Your Book
Wednesday, October 11, 2017 Write Marketing Into Your Book
Wednesday, September 13, 2017 Publishing in Literary Journals
Wednesday, August 09, 2017 SLPA Vendor Showcase
Saturday, July 22, 2017 Jedi Book Marketing with Judith Briles
Wednesday, July 12, 2017 YouTube, Facebook Live and Periscope: Easy Ways to Market Your Book Using Video
Friday, June 16, 2017 Gateway to Publishing Conference & Convention (Gateway Con)
Wednesday, June 14, 2017 How to Market Books Online: Advice From an Analytics Expert
Wednesday, May 10, 2017 Marketing and Self-Promotion with Robert Yehling: 40 Years of Success
Saturday, April 22, 2017 How to Publish Your Own Book: What You Need to Know
Wednesday, April 12, 2017 An Author’s Journey from Concept to Marketing
Wednesday, March 08, 2017 Author Resources Right at Your Fingertips
Wednesday, February 08, 2017 Lessons Learned: A Writer's Journey from Baseball Fields to Battlefields
Wednesday, January 11, 2017 How to Build & Maintain Your Author Platform
Wednesday, December 14, 2016 Polish Your Pitch: The One-Minute Book Marketing Challenge
Wednesday, November 09, 2016 Self-Publisher or Traditional Publisher?
Saturday, November 05, 2016 How to Publish Your Own Book: What You Need to Know
Wednesday, October 12, 2016 What's Your Plan: Why you need a business plan for success
Wednesday, September 14, 2016 FULLY FUNDED: a Panel Discussion with Successful Crowdfunding Authors
Wednesday, August 10, 2016 Annual St. Louis Publishers Association Service Provider Showcase
Wednesday, July 13, 2016 Printer vs. Publisher (It’s Not a Fight!)
Saturday, June 25, 2016 How to Build an Audience, Grow Your List, and Sell More Books!
Wednesday, June 08, 2016 Working with a Local Small Publisher
Wednesday, May 11, 2016 What It Really Takes to Be a Children’s Book Author
Saturday, April 16, 2016 How to Publish Your Own Book: What You Need to Know
Wednesday, April 13, 2016 Author Resources Right at Your Fingertips
Wednesday, March 09, 2016 Licenses, Taxes and Business, Oh My!
Wednesday, February 10, 2016 Putting Your Life on the Line—Memoir Panel Discussion
Wednesday, January 13, 2016 Why Speak?
Wednesday, December 09, 2015 Pitchapalooza & SLPA Holiday Party
Wednesday, November 11, 2015 It Takes a Team
Saturday, November 07, 2015 How to Publish Your Own Book: What You Need to Know
Wednesday, October 14, 2015 Put Your Book on Amazon—the Easy Way!
Wednesday, September 09, 2015 Building Your Author Platform: How to Grow a Fan Base and a Presence Online and Off
Wednesday, August 12, 2015 Find Your Publishing Team at the SLPA’s Annual Vendor Showcase
Wednesday, July 08, 2015 Sell More Books With Branding
Saturday, June 20, 2015 Savvy Media Relations for Authors: The New Rules of Profitable Self-Promotion
Wednesday, June 10, 2015 How to Turn Your Author Website Into a Book-Selling Machine
Wednesday, May 13, 2015 Author Feud: The SLPA’s book design game
Wednesday, April 08, 2015 Editors: The Secret Ingredient in Every Successful Book
Wednesday, March 11, 2015 Perfect Pitch: Developing an Irresistible Elevator Speech to Sell Your Book
Wednesday, February 11, 2015 Everything You Need to Know For A Successful Book Signing
Wednesday, January 14, 2015 Leveraging Amazon Kindle for More Exposure
Wednesday, December 10, 2014 The Book Marketing Brainstorm Returns
Wednesday, November 12, 2014 Publishing Law 101 for Authors
Saturday, October 18, 2014 Book Marketing Boot Camp with Sandra Beckwith
Wednesday, October 08, 2014 How to Land Media Appearances and Deliver a Great Interview
Wednesday, September 10, 2014 Crowdfunding 101 for Authors – How to Fund Your Next Book Project Using Kickstarter and Other Sites
Wednesday, August 13, 2014 Connect with the Best: Author Vendors and Service Providers Marketplace
Wednesday, July 09, 2014 Audiobooks: How to Take Your Book to Listeners and Tap Into the Hot Audio Market
Wednesday, June 11, 2014 Book Marketing Online: How to Build Your Author Platform (Without Driving Yourself Crazy)
Wednesday, May 14, 2014 Children’s Book Writing and Publishing
Wednesday, April 09, 2014 Printing and Publishing Options for Authors
Wednesday, March 12, 2014 What You Should Know About Writing a Book, Before You Start Writing
Wednesday, February 12, 2014 What’s Stopping You From Writing and Publishing Your Book?
Wednesday, January 08, 2014 Jump-Start Your Book Publishing Year and Plan for 2014
Wednesday, December 11, 2013 Pitchapalooza!
Wednesday, November 13, 2013 Write Your Book Faster By Using Writing Tools
Wednesday, October 09, 2013 Ebook Platforms and Design - How to Format Them, Where to Sell Them
Wednesday, September 11, 2013 Marketing Through Pinterest (and How to Budget Your Time for Social Media)
Wednesday, August 14, 2013 Connect with the Best: Author Vendors and Service Providers Marketplace
Wednesday, July 10, 2013 What I Learned From Publishing My First Book
Wednesday, June 12, 2013 From Unknown to International Bestseller: How I Got on Oprah, the Today Show, and Landed Three Major Book Publishing Deals
Wednesday, May 08, 2013 Hypnotic Book Marketing: How to Create Descriptions and Sales Offers That Mesmerize Readers and Sell More Books
Wednesday, April 10, 2013 Increase Your Book Sales through Email Campaigns and Drip Marketing
Wednesday, March 13, 2013 Yes, Authors ARE in Business: The Good, the Bad, and the Ugly of Publishing, Product Development & Entrepreneurship
Saturday, March 02, 2013 Getting Your Book Published: What You Need to Know
Wednesday, February 13, 2013 Beyond the Book: How to Write Killer Book Titles and Back Cover Copy, Assemble Media Kits, and Craft a Fresh Message for Your Backlist Titles
Wednesday, January 09, 2013 How to Plan and Organize a Successful Book Launch Event
Wednesday, December 12, 2012 Holiday Party and Networking Blitz
Wednesday, November 14, 2012 Blogs and Websites: What to Look for Before You Leap
Wednesday, October 10, 2012 Marketing Novels for Success
Wednesday, September 12, 2012 Ready for Your Close-Up: Prepping for Interviews and Public Appearances
Saturday, September 08, 2012 Blogging for Authors
Wednesday, August 08, 2012 Field Trip to Mira Publishing
Wednesday, July 11, 2012 A Business and Legal Primer for Self-Publishers--from Concept to Distribution, Part two
Wednesday, June 13, 2012 Social Media for Authors and Publishers
Wednesday, May 09, 2012 Self-publishing: A Business and Legal Primer from Concept to Distribution
Wednesday, April 11, 2012 The Publishing History of Rachel DuPree
Wednesday, March 14, 2012 10 Things Every Author Should Know About Amazon.com
Wednesday, February 08, 2012 How to Build Your Book Publishing Dream Team
Wednesday, January 11, 2012 How to Make Your Book Look Good
Wednesday, December 14, 2011 Dec 14 meeting: Holiday Networking Blitz
Wednesday, November 09, 2011 Nov 9 meeting: Ebooks Demystified
Wednesday, October 12, 2011 Oct 12 meeting: Irresistible: Unusual Strategies for Creating Buzz & Demand for Your Book On & Offline
Saturday, October 01, 2011 Masters of Book Marketing Summit
Wednesday, September 14, 2011 Sep 14 meeting: Public Appearances as a Book Marketing Tool
Wednesday, August 10, 2011 August 10 meeting: Field trip to No Waste Publishing!
Wednesday, July 13, 2011 July 13 Meeting: Aiming For an Agent/Publisher - The Query Letter Story
Wednesday, June 08, 2011 June 8 Meeting: You Can Write, But Can You Communicate?
Wednesday, May 11, 2011 May 11 – Tell Me More: Creating Interest in Your Book with Everyone You Meet
Wednesday, April 13, 2011 Apr 13 – Beyond the Blog: Increasing Your Internet Presence
Wednesday, March 09, 2011 Mar 9 – Book Marketing Made Easier
Saturday, March 05, 2011 How to Publish Your Book
Wednesday, February 09, 2011 Feb 9 – Is An Agent Right for You?
Wednesday, January 12, 2011 Jan 12 – Start the New Year in Style
Saturday, November 13, 2010 Getting Your Piece of the Publishing Pie
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